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Presented by Group member 12 Group members Swarnalata Dash Sutapa Rani dey Tularam Mahananda Sunil Kumar Biswal
INDRODUCTION In this modern era mobile is necessary for our day to day life. This survey is based on 30 students of CSREM .Different types of students use different types of mobiles. It is very easy to operate and carry. Every one interested to use Mobile for there easy life. Some persons use mobile for entertainment & internet.
OBJECTIVE
The main objective of this study is to know which brand mobile is popular in CSREM . To know the brand loyality among CSREM students. To know the best feature of that mobile. How much rupees they spend for purchase a mobile . The causes of use mobile.
12
Samsung
Micromax Other
4
7 2
No of student
Findings-From above data we conclude that more student use nokia mobile.
no of student
Low price
battery backup
both looks
From the above data we conclude that most of the students purchase mobile brand looking its looks.
12 10 8 6 4 2 0
Conclusion : The graph shows that most of the students mobile price belong the range between 3000 to 5000 rupees.
NO OF STUDENT
Conclusion : The above statement shows that maximum students uses mobiles during 1 year.
No of students
No of students 3 13 14
14 12 10 8 No of students 6 4 2 0 Internet Music player both
No of students
Findings- Most of the students uses their mobile for both internet and Music player.
No of student
Findings- According to this graph most of the students use both BSNL and Reliance company numbers.
Yes
No
FINDINGS: According to the data collected, 50 % people said they were influenced by the advertisement but 50% said they were not influenced by the advertisement.
15 4 6 5
14 12 10 8 6 4 2 0 No of students
FINDINGS: According to data 15 people are using mobile for talking purpose. & 6 people are using mobile for internet.
No of student
According to the data collected, 13 students are interested to change their brand and 17 students are not interested to change their brand.
CONCLUSION
This survey shows that most of the students in CSREM use nokia brand mobiles . Most of the students influenced by advertisement purchase their mobile. 40% students in CSREM want to change their brand and 60% students do not want to change their brand.