Level 6 Grade A/A*

500-700 word ANALYSIS

Analysis must be used as the basis for your assignment compare the texts and link to WHY things are done linking extensively to audience Media terminology is used correctly throughout and examples given Media theorists are used correctly throughout and examples given Media language (codes and conventions) are identified and used for the basis of audience discussions Coherent and concise well structured assignment Precise and accurate use of language All points are supported by evidence Explanation for production work is clear, convincing and effective in attracting audiences (therefore you are clear in what you are making, why you are making it and how it will engage the interest of the audience).

Research, Planning and Presentation Flair and creativity must be evident in all your work Work produced is convincing, fit for purpose and engaging Your work captures the interest of a potential audience. Is it clear for the examiner? You have used the right forms and conventions throughout your work Work is presented skilfully? General Comments: Work should be presented impeccably with no spellings, grammar and punctuation issues and production work is finished to the highest standard.

Level 5 Grade A/B

500-700 word ANALYSIS Good quality analysis Media terminology must be used appropriately when needed You show a good understanding of media language The role of audiences in the consumption of media texts is clear and concise Your response is clear and concise Generally accurate language is used so only a few mistakes allowed Evidence is used to support the majority of your points Explanation of production work is of a good quality

Research, Planning and Presentation You demonstrate the ability to complete the task given Work is clearly fit for purpose so it looks like it should It would likely appeal to the potential audience you have chosen You have used many appropriate forms and conventions Material is effectively presented

General Comments: Work should be presented well with a few spelling, grammar and punctuation issues and production work is completed and presented effectively.

Level 4 Grade C
500-700 word ANALYSIS There should be evidence of analysis in your work Media terminology needs to be used occasionally There needs to be evidence of your understanding of media language The role of audiences in the reading of media texts needs to be discussed at the end of paragraphs to show your knowledge Reasonably well organised assignment Points generally need to be supported by evidence General spellings need to be correct but some mistakes will be evident Explanation of your pre-production work is satisfactory
Research, Planning and Presentation You produce a satisfactory piece of work Generally there will be an understanding of the task Work is appropriate for the task given It may interest the potential target audience Mostly uses appropriate forms and conventions Well presented

General Comments: Work should be presented well with some spelling, grammar and punctuation issues and production work is completed and presented well.

Level 3 Grade D/E

500-700 word ANALYSIS There will be evidence of analysis in your writing but this may be linked to basic statements of description Basic understanding of media language Terminology is not used Basic knowledge of how a product attracts an audience Reasonably well organised response Points are sometimes supported by evidence Straightforward comments on your pre-production work

Research, Planning and Presentation Basic response to the task Some engagement with the task Limited appeal to the target audience Uses some appropriate forms and conventions Basic attempt to present work

General Comments: Work is handed in with little care and attention given.

Level 2 Grade F/G

500-700 word ANALYSIS Describe the media texts in their assignment Limited understanding of forms and conventions Some awareness of forms and conventions Some awareness of how your text will appeal to the target audience An attempt made to organise your response Your pre-production work will be a description of what you did

Research, Planning and Presentation Work shows little relevance to the task given Some forms and conventions are used Presentation of work is limited

General Comments: Work is handed in with no care and attention given.