In This Unit of coursework, I have been told to produce a Film or a Fashion Magazine, which will be aimed for specific

audience, which would also be sold in shops. I am going to be creating a Film Magazine, as I got to choose between film or fashion magazine. My magazine is going to be aimed at girl and boys aged 15-25. My Film Magazine is aimed at this audience, as the film I will be promoting is going to be an action comedy movie. I chose this genre as I watch action movies myself and thought this genre would be interesting and different from everyone else. The target audience for my magazine, is mainly any gender aged 13-25. As girls and boys are interested in current popular movies (Action, Horror, Romantic Comedy). They would be the perfect target audience, as they are up to date with films, and sometimes on regular basis they watch movies. This age range is the perfect target audience, the most popular activity they do when they are out with friends is to watch a movie. My magazine will feature different genres of movies, and other topics, which aimed at both female and male readers. The social class for my target audience is Class A-C1 . As my readers will be students, or workers, not unskilled employers.

Propo sal

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I will be researching different magazines that are quiet similar to mine. Ive researched many magazines, including Total Film, Empire and Premiere. These magazines are film based, which some certain features will help me with my own creation of a film magazine. I need to consider about the colour, titles, price and how the sell lines will attract my target audience to read the magazine. My Magazine will have one main images featured on the front page, which will feature one of my film I thought will be the main sell line. The Masthead will be on the top, in big bold font, so it can get the audiences attention, with a variety of sell lines on each side of the front cover. My magazine will be a monthly magazine as other film magazines are issued monthly. The Price of my magazine, will not be too high, and not too low, it will be an 12/6/12 average price.

KEY CONCEPTS RESEARCH Codes and Film magazines are dedicated to one specific genre or Conventionsmainly a monthly issues, mainly with having special features of onemaybe targeted at certain target audience. With each issue specific
movie which was recently released in cinemas or is going to be release. In each monthly issue, there will every features that will build to make an magazine. The Conventions for a magazine are; Masthead (the main title of the magazine), sell lines which would make the reader want to know what the magazine has in store for the reader, the price and date the date will be monthly (mainly the month, as its a monthly issue) and the price for how the magazine will be. The Barcode, A Main Image which will draw the attention of the reader, by them looking at who is on the front cover. The main image will be part of the exclusive or special feature of each issue. There will also be interviews and articles on different topics and interviews of celebrities. The front cover is the main part of a magazine, as it draws the target audiences attentions, and this makes them buy the magazine and read what in the magazine, due to the sell lines being eye catchy. Film Magazine usually has an image from the film that is featured in the magazine. The image is mainly big and stands out of the page, its often a well known actor/actress. The contents page is where the reader can find out what is featured in the magazine, as well as articles. The adverts which are in the magazine are mostly related to the genre of what the Many people read magazine mainly in their free time. There are different magazine have at magazine is. If its a film magazine, then there will be advertisements on films whichaimed been different audiences. DVD/Bluray/Triple Play. recently released on Some are aimed at only one gender, whereas some magazines are aimed at both genders. Film Magazines are mostly read by male audience, only few females would read film magazines, however due to the genre of the magazine or what type of film is featured in the magazine, effects on which gender reads the most. For example, If it was a action movie about superhero(e.g X-Men) on the front cover then male audience would read it, as there eye must have seen the front cover and may have decided to read it, whereas if there was a well known actor or romantic movie on the front cover with girly colours then female audience would be drawn attention to the magazine due to the movie featured inside it or the people who are mentioned in the magazine. Men would read film, music, sport and fitness magazine, on the other hand women would read gossip, fitness and fashion magazine and younger audiences, such as teenage and younger girls would be interested in reading in latest gossip about pop music 12/6/12 and TV shows, and teenage and younger boys would be interested in comic, cartoon, car

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KEY CONCEPTS RESEARCH 2

Representat ion Each magazine represents itself, using its Style, Colour Scheme and

Images etc. This is mainly called the mode of address. Each magazines mode of address varies according to the target audience. Magazines are often aimed at male or women readers. The representation of the gender is the key thing when selling magazines. There are a variety of different magazines aimed at different gender at different ages. There are Film, Fashion, Music, Comic, etc types of magazine. Film Magazines are mainly aimed at both genders, but mostly aimed at people who are really into films, and want to read articles and reviews of a specific film. A Fashion magazine is generally aimed at young women and teenage girls. The front cover is mainly girly and bright, to attract the teenage girls due to the colour scheme. You are expected to see models stereotypical tall, skinny, perfect hair and make up. Female readers buy fashion magazine to get tips on what to wear when going out etc.

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Instituti There are 2 main sources of revenue for magazines they are; the cover price, and the advert. The on advertisement is a big source of revenue for magazines, they bring in more money, than the cover
price of the magazine. There are many publishers around the world that publish different magazines. There are over 100 different magazines across the world. In the UK there are 2 regulators of magazine , The Press Complaints Commission and the Advertising Standards Authority. The deal with complaints and queries about with article and features in different magazine. There are four main magazine publishing companies, IPC Media, The National Magazine, IPC Nast, and Bauer Consumer Media. Cond
This publisher company publisher a variety of different genre magazines, from music Media magazines to home furniture magazines. They have the responsibility for publishing Britain's most well known and well selled magazines. They have a range of woman lifestyle and fashion magazines which is also their reasonability to publish. E.g Marie Claire, Living etc

The National Magazine This publishing group, is the most well-known consumer magazine
publisher in the UK, reaching more than 13 million people every year. The National Magazine publishes over 10 most well known British magazines e.g Cosmopolitan, Good Living, and ELLE.

Cond Nast Nast is a worldwide publisher, mainly Cond

publishing woman lifestyles magazine, e.g. Vogue UK, Vanity Fair, and Glamour. Mainly half of the magazines are fashion based for woman.

Bauer Consumer Media Bauer Consumer Media is a worldwide magazine publisher as well
as being a media company, nearly reaching 19 million people in the UK itself. The Bauer Publishing Group consumes over 300 magazines over 15 different countries around the world. Bauer 12/6/12 launched in the UK with the magazine Bella in 1987. Now, they publish many well known magazines in the UK , e.g Empire, Heat,

Sell Lines Main Image Sells Line are the extra The main image is on the front cover of the writing on the front cover of a magazine. Every magazine has a image which magazine, they usually tell suits with the main sell like. On this magazine, the the reader whats inside the main sell line is The Hunger Games and the main magazine they can read, image, is of a girl, but instantly we know the girl is instead of the main sell line. from hunger games, as she is the main image The sells lines are frequently alongside the main sell line. The image on the in capital letters, so it can front cover, is a mid-shot. Her facial expressions grab the reader attention. In are dull but they show nervousness tensed. She this magazine the sell lines looks very focused. She is directly looking at the are completely different to camera, which means the image is looking at the the main sell line The Hunger reader, which makes the reader want to buy the Games. The Sell lines have a magazine. red banner with something written on it for example EXCLUSIVE! Or THE WHOLE STORY! this shows that the Date/Issue/Price sell Magazines the important On lines are very price, issue as well as the main sell line. the number and the date are on front cover of the magazine, near the barcode, or underneath the masthead. In thisClick tothe magazine edit Master subtitle style issue and date is written underneath the masthead, it's small but its in a place where it can be visible for the reader to see. The Price is not written on the magazine, as the magazine has been around for a long time, so people will know how much the price is also, the Competitions target audience doesnt really There are not any competitions in this front cover, pay Barcodes attention to the price, they only however there are sell lines, which makes the Barcodes are mostly placed in but care about the magazine and what's want to know the latest movie. THE 10 the front of the magazine or reader on it. the back. In this magazine, theBIGGEST BLOCKBUSTERS YOU NEED TO SEE is an example, which makes the reader want to read on barcode is on the front. 12/6/12 Barcodes are shown in every about it, and see which movies they need to see as

The Main Sell Line The Main Sell Line, is the main title of the issue, it is usually bigger and brighter than masthead of the issue. In this magazine, the main sell line is The Hunger Games which is not bigger than the masthead, but is the same colour, so it stands out from everything and from the background. White connotates Pureness, Innocent, and Truth. The film itself has honesty, and innocence, which Other Images is maybe why they have the There are many other images main sell linewhich means the in this issue, in white. front cover is not fully dedicated to the film The Hunger Games. The plugs have images from other movie, like The Avengers & The Dark Knight Rises and Prometheus. They are written underneath the image so that the reader can be informed what movie it is. There are other images, which tells us that in the issue, there information about other movies and gossip in the movie industry. The The Masthead background is a image of a The Masthead is a main title fire, which connotates danger, of the magazine in this action. It also builds a tensed magazine the masthead is atmosphere.Its in a big Total Film. simple white font, which immediately gets the

CONTENTS PAGE Cover Feature Features ANALYSIS The Features section The Cover Feature is the main

Date and Issue Number The date and the issue feature in the contents page, it number of the magazine is has all the articles usually stands out of the page, shown on the front cover and the reader may and its usually a picture, which also on the contents page. want to read. This The Issue Number is in a big is big and get the readers again navigate the font as it would get the Article Preview attention on their first look. reader on what they readers attentions. The Article Preview want to read. With is the images on the features list on this page, it usually the side, there are has a image and a images to support caption to support the list, and there is it with the page extra text written at number, this is an the bottom for the article feature. reader to get a Its a sneak peak sneak peak on what for the reader, they would read which makes them about. The images continue to read support the list, to on. The Preview is navigate the reader also there so that much more easier, the reader has the and makes the page choice to read it look more vibrant Text/Colour Scheme whether or not, by instead of tons of In this page, the text is small, Subheadings reading the article text on a double mainly a size 11 and maybe a Subheadings are preview on this Regulars contents page sans font, mainly being black and used to highlight page. There is it look dull, making always a regular section in the white, grey and blue, they are all the key features in contents page. the is where all the regular and putting off This simple colours, as they need to the magazine as features in the the reader to read magazine. This makes it make the images stand out more well as telling the easier for the readers that often read the magazine. to get the readers attention. The 12/6/12 reader which part magazine and may be interested in one of the magazine is titles and subheadings are in bold

DOUBLE PAGE SPREAD Colour Scheme ANALYSIS

The colour scheme in this page, is blue, white, black, and yellow. Its quite simple. The colours have this reflection on moods and emotions, blue connotates blue calmness and loyalty, whereas black connotates power, elegance and death. Black is a mysterious colour it can also be a symbol of grief.

Pull Quote There is always a quote taken from the article, a quote which means something or will make the reader shocked or excited. They are usually big and bold with 21 Jump Street quote marks. The subheading is 21 Jump Street as the whole double page spread is based on a recent released action comedy movie. They have a whole double page spread as they want readers of the magazine to read the interview/review and if theyve enjoyed reading it, then there is a possibilities of the reader to maybe go and watch the movie. Its another way of Promoting upcoming movies. There is mainly a article 12/6/12 about the film or an interview of the an actor/actress or a director or

Main Image The Main image is big and outstanding it could be the only image on the page. The Main Image is a shot of the main characters in the movie which is in cinemas. Which I can tell from the title of the page. The Image is the centre of the attention on this page. Without the Image the reader wouldnt know what they are reading about, Text and it would put of the The text is written in reader to read. columns, which makes the page much more neater, and easier to read. The font is roughly about size 10-12, and in a simple Interview/Articles font. In the double page spread, there is mainly a article or interview for the movie which is supported with a big image of a movie. There is no interview featured in this because, if there was then there would be questions in bold which would stand out of the page. The answers would normally be in a

MOOD BOARD By Geeta Gohil

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12/6/12 CONTACT

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Draft Article:
So, What is Angel Vs Devil? Angel Vs Devil is a superhero movie and an Angel and a Devil. The Devil is trying to take over the world with the help by Rob, an Innocent Business man who works in LA who got hypnotized by the Devil. The Angel finds out and it set to save the world like every heroine does. There is more to it, when you watch the movie. Loads of amazing scenes were made with lots off effort. Angel has a personal spy on loose as well to find out what the Devil is up to, where and When. With the help of her the Angel is been getting stronger and closer to defeating the Devil. What did you think of Angel Vs Devil when you first heard about the plot of the movie? When I first read the script, I thought to myself this movie is going to be a hit. The Scenes with shooting and explosions I thought to myself was amazing., and the story is just original, and I just got into my character who was this fierce devil but also a nice kind angel. When I heard I was going to work with Chris Hemsworth I thought I was dreaming, so I told my PA to slap me, to see if it was reality. It was a funny but one of my most embarrassing moments ever, as he was in front of me as well as the director, Michael Bay, but then again I loved that moment so much. Did you get on well with your co-stars Sophie McElroy and Chris Hemsworth your Devil and Angel? I got on with her, very well, as Ive known her for more than 7 years. Weve been school together, we are very close that I know her life and she knows my life upside down, inside out. How did it feel to win a Oscar for Best Actress for your previous movie Fire Away? It felt amazing, its my 4th Oscar Award, and I cant express how happy I was. It was amazing, being an Oscar Winner made me feel like there is hope for everyone. I followed my dreams and without the support from my family and friends, Ive wouldnt have been here in the first place. I felt honoured already to be nominated alongside, Jennifer Lawrence, Dakota Fanning, Kristen Stewart, Kate Winslet, Rooney Mara but I never knew that I would beat them and win the Award. The character Sophie Hudson in Fire Away, had the same personality as mine, so I could easily link my personality to hers. Where you see yourself in 4 years? Hmmm I see myself getting older, I want be to be forever young! I want to take a break from Hollywood and start being involved in the music industry hopefully. I think I will be a busy woman, as I've got another movie contract with J.J Abrams. Im going to be shooting the next sequel for Race. As public demanded for a second movie. If you were involved in the Music Industry, who would you collaborate with and why? hmmmmm.. Well as I like to MAKE music instead of sing, I would rather make music for big artists like Rihanna, Chris Brown, Adele and Jessie J. I would go for upbeat, clubby songs, but it depends on my mood, If Im really childish, I would create some funny music, but if Im in a sad, confused mood, I would write ballads and create slow music to match it, but as Im always outgoing and crazy, clubby songs are perfect and easy to make. So this is your 5th action movie, right? how does it feel to be the queen of the action movies? Well, in real life Im kind of violent. When I was in high school, I used to hit like everyone (well not everyone, mainly boys, as they were silly). Being in my 5th action movie, did actually made me feel like the queen of action movies. Im was much more confident with it, and doing all those scenes of falling down, jumping out of my car and etc.. It was painful (at times) but so fun, as I am that kind of girl that would do it. Did you have a stunt double to do the main stunts? No, I didnt have anyone being my stunt double. I did all the main stunts and to be honest, it as amazing, I never experienced anything like that. So Who inspired you in getting you into the Film industry? Many actresses inspired me a lot to get to where i am right now, with what they have gone through in their life, seems so similar to my life and what i have gone through. I never had the confidence when I was small to talk in front of people and act, i thought staring in a movie would be great but the last thing i would do in the list . Sandra Bullock, Angelina Jole, and Emma Watson are few of the people in my inspiring celebrities on my list.

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Contents Page L ines

1. 1. 2.

3.

Exclusive Interview with the one of the Bad Boys, Will Smith, and the Queen on Rom Coms. Get all the gossip from the set of This Means War. Find out whats in fashion this season with Jennifer Lawrence. The Hunger Games
(Youve read the book, youve seen the movie, but now you can exclusively find out what happened behind the camera, which filming.)

Sell Lines
1.

2.

4. 5.

Woman In Black The Critics reviews The World Premiere of Safe House
(get exclusive interviews from the world premiere of Safe House from LA) Angel Vs Devil (find out everything about an upcoming movie called Angel Vs Devil starring Jessica Jinadasa and Zac Efron, with an exclusive interview with the one and only Jessica Jinadasa
3.

6.

7. 8.

What cars are used in action movies? Enter and Win a trip with 2 friends to New York.
(Have the time of your lives for 2 days with a free photoshoot with a makeover by a top make-up artist)

4.

5.

9.

The Other side of Hollywood

(What has Hollywood's friend bollywood been up to.)

10.

Hit vs. Flop

(find out which films in 2011, were commercially successful and which films were a big flop)
6.

11.

The Top 5 Earning Directors

12.

Twilight vs. Harry Potter (We let you people choose what your favourite is out
of Twilight vs. Harry Potter, can the boy who lived beat the love triangle.)

7.

8.

New Action Angel Vs. Devil, which one will Jessica listen to. Win 4 tickets to a free screening of Twilight: Breaking Dawn Part 2. Exclusive: Find out what Will Smith said about his time when filming Bad Boys 1&2. Top 10 Movies to Watch this Month Get the brand new (magazine name) app on your iPod/iPhone/iPad and Blackberry. Exclusive Pictures from the Academy Awards. The Kardashians to make a film of themselves? Twilight vs. Harry Potter

13.

Race is back for the 2nd time!

(Youve loved Race , which was a commercial success, double the action this time, exclusive interview with the lead roles of the movie

14.

12/6/12 Exclusive picture from the academy awards, and find out what the fashion police has been

DESIGN SKETCHES

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TARGET The target audience I have chosen for my magazine is Male and Female aged , who are AUDIENCE

interested in action movie, full of explosions and violent scenes. Male and Female aged 13-25. As both of the gender are interested in popular movies. This is the perfect target Audience. On regular basis, they watch upcoming movies, which means they will visit the cinemas regularly and buy DVDs. Ive chosen this age range, as my target audience as the statistics show that teenagers and people in their early 20s are the people that mostly go to cinemas. The social class for my target audience will be aimed at mainly at class C-E. The target audience will mainly be students or employed. My Magazine wont have too much text for the reader to read which means that the reader will read and understand the issue of the magazine, as few readers can get put off with a lot of language in one page. My Magazine is aimed at audience that into the mainstreamers/ conformists psychographic category because it will feature interviews and reviews of recent and popular movie that people will enjoy reading.

My magazine will have to appeal to the target audience due to the genre of the magazines. The idea of having a different genre to everyone else is good, as my work will be unique and individual. I thought of doing a Film Magazine as I'm into films and not fashion, but fashion magazine was another choice I couldve done for my magazine. The Idea of having different genres of movie featuring in my magazine is good as it will appeal not only my target audience but other audiences who maybe be interested in what is featured in the magazine. With not only movies articles and reviews in the magazine, but lists of top movies to watch for the audience as well as competitions and information about other movie from different cultures e.g (Bollywood). My Magazine will be made for my target audience to read whats happening in the film industry, as well as them taking a break.

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