Core Competency

A unique ability that a company acquires from its founders or develops and that cannot be easily imitated. Core competencies are what give a company one or more competitive advantages, in creating and delivering value to its customers in its chosen field. Also called core capabilities or distinctive competencies.

Core competencies are the skills, characteristics, and assets that set your company apart from competitors. They are the fuel for innovation and the roots of competitive advantage.

Core competency is something that a firm can do well and that meets the following three conditions: It provides consumer benefits. It is not easy for competitors to imitate. It can be leveraged widely to many products and markets.

FORMS OF CORE COMPETENCIES

A core competency can take various forms, including technical/subject matter know how, a reliable process, and/or close relationships with customers and suppliers. It may also include product development or culture, such as employee dedication.

Level 1 Graduate Trainees / Fresher / New Entrants Level 2 Junior Management Level 3 Middle Management / Senior Management Level 4 Top Management

1.

Functional Knowledge - Sound fundamental concepts and good academic record.

2. Statistical Mindset - Identify and diagnose key issues, seek relevant information, draw accurate conclusions / inferences in order to find the appropriate solution.

3. Self Motivated - Is committed, resilient and energetic and has a clear sense of what needs to be done.
4. Optimism - Enthusiastic in accepting new initiatives / challenges and demonstrates a feeling of optimism and energy. 5. Interpersonal Skills - Involves other, team mate, shares information and ideas and seeks to resolve conflicts. 6. Adaptability - Accepts change willingly and changes accordingly.

1. Managing Self Personally organized and systematic, optimizes resource allocation, anticipates resistances, work scheduling to achieve the targets/goals. 2. Systematic Problem Solving Skills Overcomes problems and obstacles through systematic analysis and balanced decision-making. Seeks all relevant information and finds the optimal solution. 3. Team Mate - Understands other people and relates effectively to them. Shares information and ideas and seeks to resolve conflicts.

4. Action Oriented - Assumes ownership and responsibility for his job confidently.

5. Flexibility - Is open and adaptable. Looks at situations creatively and moulds accordingly.

LEVEL 3 MIDDLE / SENIOR MANAGEMENT

1. Networking and Concluding - Interacts, liaises and

builds relationships with diversified communities both internal and external to the organisation. 2. Personal Touch Shows genuine concern and respect and are sensitive to employees needs. Is committed to supporting and protecting staff.
3. Development of Subordinates - Analyses ongoing

feedback from employees and development and helps team to realize its full potential through appropriate involvements.

4. Improvement Orientation Combination of knowledge and skills and is proactive in ensuring the implementation of new and better ways of achieving desired objectives. Ensures that learning is shared and that quality is maintained and improved upon.
5. Integrity - completely internalizes the organizations focus of doing business and acts as a role model inspiring others and sets example. 6. Specialized Competence Sound fundamental, technical and operational issues. Updated on research oriented New Product Development

7. Influencing & Persuading Clearly communicates ideas and views across the team. Establishes credibility, gains acceptance and converts resistance to acceptance.

LEVEL 4 TOP MANAGEMENT / CEO / VP

1. Business Vision-Has a complete overview of the

operation and business area. Understands the specific operational components and diverse functional responsibilities and ensures their smooth integration with a long term vision. 2. Work Process Orientation Plans for effective utilization of resources, optimizes the workflow and ensures effective integration and alignment with other related processes. Sets goals and objectives, monitors progress and responds rapidly when required

3. Influencing - Is able to impact upon, gain the acceptance of, and effect behavior changes in individuals, groups and large audiences. 4. People Management Seeks to improve and optimize manmanagement processes and the working environment.
5.Leadership by Example - Motivates, inspires, influences and pushes people to attain organizational and project goals. Leads by example and delegates effectively. 6. Organization Development Orientation - Initiates and supports a continuous process of increasing the skill base and systems and process improvement, effective recruiting skills, reward and development.

7. Reliability - Does whatever he/she believes to be right in spite of pressures to the contrary.