University of Calgary Translation Association 1 (UCTA) Website Usability

By: Salima Kairzhanova & Daniel Tod

DRAFT
October 27th, 2013
1UCTA

Approved by Dr.Smith on September 26th, 2013

Overview
Background Criteria Testing Methods Findings Recommendations

Background
Student-run non-profit organization Teaches students about professional translation and
interpretation

Inform students on cultural diversity in a university

setting

 Navigation

Criteria

Easy to maneuver Navigation of tabs

Layout & Aesthetics

Good first impression Appealing factors that draws users in

Content

Clarity and simplicity of wording Pictures/videos

Testing Methods
Usability Testing

Online survey through Survey Monkey Participants of at least 10 test subjects

Survey Content

Navigation Tasks Layout & Aesthetics

Results - Primary Research

- The front page does not have a clear indication of their purpose

Results
Website has minor appeal
o Preliminary results show websites visuals are not
enough o Dont indicate much

Usability
o Average answer is moderate to easy

Results

Results

Recommendation
- Waiting to collect all primary research to come in and finalize results

Recommendation

Recommendation

Outcome
Improve its website traffic and appeal to their constituents.

References
Friedman, V. (2008, January 31). 10 principles of effective web design. Retrieved October 15, 2013 from http://uxdesign.smashingmagazine.com/2008/01/31/10- principles-of-effective-web -design/ Fort, A. (2013, April 23). The #1 reason nonprofit websites fail and how to fix it immediately . Retrieved on October 16th 2013 from http://www.npengage.com/web-design/the-1-reason-nonprofit-websites-fail-and-how-fix/ Jarrett, K. (2012, June). The top 10 elements of an effective nonprofit website. Retrieved October 15, 2013 from http://www.techsoupcanada.ca/learning_centre/articles/top-10-elements-effective-nonprofit-website Meyers, P. (2009, February 10). 25-Point Website Usability Checklist. Retrieved October 14, 2013, from http://www.usereffect.com/topic/25-point-website- usability-checklist Rosenfeld, L., & Morville, P. (1998). Information architecture for the world wide web. (1st ed.). Sebastopol, CA: O'Reilly & Associates, Inc.

Rawat, D. (2012, March 12). A 7 Step Guide to Website Usability. Retrieved October 16, 2013, from http://usabilitygeek.com/a-7-step-guide-to-website- usability/
SurveyMonkey. (n.d.). Retrieved October 8th, 2013, from http://www.surveymonkey.com/