KNOWLEDGE MANAGEMENT & BI in banking

presented by:
ASHISH TOPPO
NIKHIL MALLVIYA
PRAJIT MOHANAN

Conceptual Background and

Learning
1. Definition
2. Business Intelligence as a subset of Knowledge Management
3. Business Intelligence and Strategic Knowledge Management
Key aspects of any business
o Knowledge Management
o Business Intelligence

What is Business Intelligence?

A set of theories, methodologies, processes, architectures and technologies that
transform raw data into meaningful and useful information for business purposes.
Business intelligence can be defined as "a broad collection of software platforms,
applications, and technologies that aim to help decision makers perform more
effectively and efficiently" (Arnott, Gibson and Jagielska, 2004)
Business Intelligence (BI) is computer-based techniques
identifying, extracting, and analyzing internal business data.

used

in

Business intelligence aims to support better business decision-making by upper

management. It is also called a Decision Support System (DSS).

The importance of BI
Allows organizations to get a more accurate and detailed
picture of what is going on in terms of business and
customers.
Brings visibility into the organization at granular levels
It allows organizations to review customer behavior
BI allows the users to transparently access and analyse any
type of data through applications that are designed to support
the core business processes

APPLICATIONS OF BUSINESS
INTELLIGENCE IN BANKING INDUSTRY
Business Intelligence (BI) refers to various software
solutions, including technologies
1. Data warehouse
-sequence or path analysis
-Classification
-clustering
-forecasting
2. Online analytical processing (OLAP)
3. Drilling down
4. ETL Process:

Knowledge Management
Organizations should record all of their experiences with
clients, but should also capture knowledge and expertise
gained in the organization
OLAP and data warehouses are not enough for managing
knowledge
Knowledge is expertise created in an organization
Knowledge management (KM): gathering, organizing,
sharing, analyzing, and disseminating knowledge to
improve an organizations performance

How BI and KM are related

Business intelligence starts with a data warehouse and query/reporting and analysis
tools for the purpose of measuring historical activity.
However over time, BI activities will expand outward to embrace other kinds of data
and business processes that currently fall within the domain of knowledge
management.
Wisdom

Review, Measure, Refine

nts
e
v
E

Action
Operational
Systems

Plans

Experience
Rules and Models

Knowledge

ta
da

Information

Analytical Systems

Analytical Tools
Data Warehouses

ICICI BANK AS AN EXAMPLE