Cisco Business Edition 7000: Simplifying Collaboration For Enterprise

Cisco Business Edition 7000
Simplifying Collaboration for Enterprise

August 2014
*** FOR PARTNERS ONLY ***
2014 Cisco and/or its affiliates. All rights reserved.
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Selling Cisco Business Edition 7000

11
Product
Product Overview
Overview
22
Opportunity
Opportunity
33
Portfolio
Portfolio Positioning
Positioning
44
Solution
Solution Design
Design and
and Deployment
Deployment
55
Promotions
Promotions and
and Incentives
Incentives
66
Quoting
Quoting a
a Business
Business Edition
Edition 7000
7000
77
Services
Services and
and Support
Support
88
Partner
Partner Sales
Sales Tools
Tools
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Product Overview
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All-in-One Collaboration Solution

Collaboration Your Way
Open, Interoperable
Complete Service Offering
End-to-end collaboration for

every user, device, location
Scalable, Highly Available
Differentiated Communications
Cost-effective, high-quality
packaged design
Ready-to-activate, easy to
deploy, manage, and use
Built-in ability to grow and

change with the business
Flexible Cost Model
Simple Deployment, Management
3rd-Party applications and

devices supported

From 1000+ Users
Collaboration platform scales

to support business needs
Better
Better Together
Together || Communications
Communications and
and Collaboration
Collaboration
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Ready-to-Activate Applications
Cisco Unified Communications
Manager
Cisco Expressway Series

Remote/mobile worker collaboration
Call control, native call queuing
Cisco TelePresence Server

Multi-party video conferencing
Cisco Prime Collaboration

Provisioning management
Cisco Jabber
Instant messaging, presence
Cisco
Collaboration
Cisco Unity Connection

Voicemail, automated attendant
Web conferencing, Cloud-hosted service
Call routing, distribution
Cisco Unified Contact Center Express

Customer care, call center reporting
Cisco Emergency Responder

24/7 access to emergency services
Cisco TelePresence Management Suite

Conferencing Management
Cisco WebEx
Cisco Unified Attendant Console
Cisco Paging Server

Point-to-point, group paging
Cisco TelePresence Conductor

Conferencing control
Identify
Identify Priorities
Priorities || Select
Select Applications
Applications ||
Choose
Choose Devices
Devices || Activate
Activate || Easy
Easy
Cisco Developer Network (CDN)

3rd-Party, other Cisco UC
co-resident applications
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Business Edition 7000
Modular for Fast Growing Companies
Stackable, turnkey platform with many application options.

Video Conferencing
Call Control
Unified CM
Voicemail
Unity
Connection
IM &P
Jabber
Attendant
Console
CUAC
Paging
Paging
Server
Contact
Center
UCCX
Response
CER
Control
TP
Conductor
Video
TP
Server
Management
TP
Mgmt Suite
Collaboration
Edge
Expressway /
VCS
Provisioning,
Management
Prime
Collaboration
Scale-out, stackable server solution
No capacity limits
Preloaded with virtualization and applications s/w
Add server(s) to add more users, devices,

applications
Price-optimized for 4-6 applications per server
supporting 1-5K users each
2 RU model: $23.468
UCS C240 M3 SFF

Rack Mount Server
UC Virtualization
Hypervisor
Standard user/apps licenses sold separately

Single-ordering SKU: BE7K-K9 or BE7K-K9-XU
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Turnkey, Preloaded Servers

Collaboration Solution Releases 10.x and 9.x
(BE7K-SW-9X10X, BE6K-SW-9X10X))
Prime Collaboration Provisioning 10.5 and 9.5
Unified CM 10.5(1) and 9.1(2)
IM & Presence 10.5(1) and 9.1(1)
Paging Server 9.0(1)
Unity Connection 10.5(1) and 9.1(2)
Emergency Responder 10.0(2)
Contact Center Express 10.0(1)
Preloaded Collaboration Software

(unlicensed / licenses sold separately)
Same suite of apps and versions as
BE6000/BE7000, ready-to-install
BE7000 has same preload files as BE6000
except for PCP, VCS, Expressway
CUWL/UCL, VCS, PCP licensing sold
separately
VCS + Expressway X8.1

Conductor XC2.3
Virtual Telepresence Server 4.0
Telepresence Management Suite 14.4
Cisco UC Virtualization Hypervisor 5.1 U1

Cisco UCS C240 M3 SFF TRC#2
Cisco UCS C220 M3 SFF TRC#2 & TRC#3
Preinstalled Virtualization Software

VMW-VS5-HYP-K9
Licensed with v5.1 master serial number, ready-to-run
Server Hardware, Preconfigured
BIOS, RAID, disk formatting, firmware, drivers readyto-go
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Managing BE7000: Just like Managing UC on UCS
Collaboration
Collaboration Software
Software
Cisco Prime Collaboration Provisioning/Assurance (PCP, PCA 9.1 vs. 10.0)

Cisco Prime Collaboration Deployment (PCD, 10.0+)
Cisco Enterprise License Manager (ELM, 9.x)
Cisco Prime License Manager (PLM, 10.0+)
App-native (Cisco Unified Serviceability, ccmadmin, CUC SA, etc.)
Infrastructure
Infrastructure
VMware
VMware vSphere
vSphere ESXi
ESXi
Cisco
Cisco UCS
UCS
VMware vSphere Client or (optional) vCenter

Cisco Integrated Management Controller
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Interoperable and Open Architecture

Add More Collaboration
Cisco-approved 3rd-Party applications
are supported on both BE6000 server

models
- Three 3rd-party applications / VMs
per host
- Six 3rd-party applications per
deployment
Choice of
UC/Collaboration Applications
VMware licenses included
- Cisco DevNet
- Cisco Solutions Partners
Catalogue of Vendor Applications

https://marketplace.cisco.com/catalog
CUCM
CUC
UC Apps
3rd-Party 3rd-Party 3rd-Party
Prime
Collaboration
Provisioning
Allow
Allow maximum
maximum of
of three
three 3rd-Party
3rd-Party applications
applications per
per server
server
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Any-to-Any Collaboration
Cisco Collaboration Edge
Mobile
Workers
Anyone, Anywhere, Any Device, Any Workload
Simplified mobile, teleworker and B2C collaboration
Security choice no VPN client required
Browser-based collaboration
TDM and analog gateways
Session border control
Firewall traversal
ISDN Video Gateways
Highly secure and standards-based
Teleworkers
TDM or
IP PBX
B2B
PSTN
or
IP PSTN
Consumers
3rdParties
Cloud
Services
WebExEnabled TP
Branch
office
Analog
Devices
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The Power to Collaborate

Cisco Jabber
Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Collaborate from Any Workspace
Presence and IM
PC, Mac, tablet, smart phone
Voice, Video, voice messaging
On-premises and Cloud
Desktop sharing, conferencing
Integration with Microsoft Office
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Enhance Any Application

Improve Business Process Efficiency and
Workflows
Enrich Business to Consumer Interactions
Engage with Specialist Resources
Provide Guest User Access
Bring Mobile Apps and Websites to Life
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Create Exceptional Customer Care Experiences

Cisco Customer Collaboration
Highly Available, Virtual, and Sophisticated
Customer Interaction
Connect customers to company experts correctly
the first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
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Bring People Together to Achieve Amazing Things

Faster
Conferencing without boundaries: Simple
and Secure Internal, B2B and B2C meetings
Meet your way: Scheduled, instant or
always-on meetings
Business quality video, audio and content
sharing from any device
Reduce Travel and related costs
Enhance relationships and accelerate
decision making
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Industry-Leading Meeting Solutions

Cisco WebEx Web Conferencing
Industry-leading web conferencing

-
Audio, web, and high-definition video
Document, application, desktop sharing
Meetings, Training, Events, and Support versions
One-time and scheduled meetings, including scheduling with

Outlook and Lotus Notes
Interoperable with Cisco Unified Communications products
Delivered securely over the Cisco WebEx Cloud and onpremises
Consistent, cross-platform experience

-
Windows, Mac, Linux, Unix, Solaris
Supported on mobile devices
Available in 13 languages
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One Meeting, One Experience

Cisco Collaboration Meeting Rooms
One meeting: Scheduled, instant, or always-on personal
meeting rooms with audio, video, and data sharing
Broad endpoint support: Join and participate in meetings
using any device
Flexible deployment options: On-premises and hybrid
(available now), and cloud (avail NA Sept 2014, EMEA Oct
2014, APJC Q1 2015))
Smooth scale: Up to 25 video endpoints and 500
video-enabled WebEx users in a single meeting
Bringing Ciscos industry-leading, proven video collaboration infrastructure

and WebEx cloud conferencing services together
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From the Browser to the Boardroom

Cisco Video Collaboration
One Experience. Connecting People.
Home Office
Browser / Mobile
Any Media
Small Group Space

Work Office
Any Device
Larger Space / Boardroom
Anywhere
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Turn Any Room into a Collaboration Room
MX200 G2
Quiet / Small
Room
SX10
MX700
MX300 G2
Small / Medium
Room
SX20
Medium Room
MX800
Large Room
SpeakerTrack 60
Training / Board
Room / Auditorium
TX9000
Immersive
Room
SX80
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Enable Collaboration from Any Desktop

All users and environments
Basic voice to the most-advanced integrated collaboration
Focus on ease of use and superior experience
Basic Voice
3900 Series
Professional Voice
7800 Series
7900 Series
Next Generation Voice

Communication
8800 Series
Cisco IP Phone Portfolio
Professional Voice and

Video Phones
8900 Series
9900 Series
Comprehensive Integrated Collaboration

Experiences for Every Desktop
DX650
DX70
DX80
Cisco DX Series
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All-in-One TelePresence Solution

Cisco SX10 QuickSet
Cost-effective, Scalable Video
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
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Always-On Collaboration at Your Desk

Cisco Desktop Collaboration Experience
HD Voice and Video Communications
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Next-Generation Voice Communications

Cisco IP Phone 8800 Series
High Executive Office and Conference Room Solutions
Affordable, high-quality endpoints for how you wish to
work today
All models support wideband audio
Hardware enhancements for even higher performance
Speakerphone on all models
Easy-to-use experiences
Telephony feature integration with BYOD (on select models)
Extensible ROI with scalability
Optional key expansion modules
User Experience (Most Models)
Knowledge and administrative workers, managers,

executives, conference rooms
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General Business Communications

Cisco IP Phone 7800 Series
Voice-Focused Solution
Ideal for Light to Highly Active Voice Users
Cisco IP Phone
7841 (4-line)
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7861 (16-line)
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Business Editions CSR 10.5
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Collaboration System Release 10.0/10.5

Simplification
Touch-less Virtual Machines for

Unified CM, Unity Connection, IM&P,
CCX and Prime Collaboration
Provisioning (PCP) Automatically!
Prime Setup Wizard
Zero-Touch Provisioning
User Self-Care
Enhancements
Collaboration Edge with Expressway

Series integrated firewall traversal and
interworking
Embedded conferencing with

TelePresence Conductor, Server, and
Management Suite
User-centric licensing
Migration
Prime Collaboration Deployment

(PCD)
Unified Attendant Console Standard
Provisioning,
Deployment,
configuration
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Simplification: Deployment/Management Workflow
Day 0
Day 1
Day 2
Install using Touch-less installation process
Setup standard base-configuration using Prime Setup Wizard

Use Unified CM/Prime Self-provisioning to setup phones
Use Prime Collaboration Zero-Touch Provisioning for MACDs

(moves, adds, changes, and deletes)
Self-Care for end users
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BE7000 with Pre-loaded Virtual Machines

Enabling Touch-less Installations
Now pre-loaded with VMs of Unified CM and Unity Connection
VMs are partially-installed to the point where IP addressing data needs to be entered
Administrator simply boots pre-loaded VMs and:
Starts entering IP address information in the console

Transfers a AFG file into the data-store and attaches to VM to make install touch-less
Unpack,
Unpack, Rack
Rack
&
& Stack
Stack
servers
servers
Bootup
Bootup Server
Server
Login
Login to
to
vShpere
vShpere
Bootup
Bootup VM
VM
Enter
Enter
Configuration
Configuration
Data
Data or
or Transfer
Transfer
AFG
file
AFG file into
into
datastore
datastore
Repeat
Repeat for
for other
other
Apps
Apps
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Prime Collaboration Provisioning 10.5

Simplification Roadmap
Getting Started Setup Wizard speeds deployments

Zero-Touch Provisioning automates moves, adds, and changes
Batch Provisioning extends capabilities with easy-to-use, pre-built templates
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PCPStarted
10.5 -Setup
Getting
Getting
Wizard Started Wizard
Fastest way configure full collaboration (Phone / Voicemail/ Jabber)
Helps win deals against competition and expand down market aggressively
Makes deployments quick and improves Customer Satisfaction
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Setup Wizard
Initial setup of Unified CM and Prime Collaboration Provisioning
Define Unified CM, Unity Connection, IM&P, Exchange, LDAP
Integrates applications
Sets up Domain (user groups), Service Areas (sites) and User Roles (policy)
Sets up Prime Collaboration Zero-Touch Provisioning
Creates Sites
Provisions site related settings (device pool, partition, CSS, DN blocks, etc.)
Imports basic dial patterns from CSV file or CUCC application
Builds site in UC applications
Reentrant
Can export the built site as a Prime Collaboration Provisioning batch file
Batch file can be fed back into the Setup Wizard to prepopulate next sites settings
Batch file can be modified and fed into Setup Wizard
Batch file can be modified and fed into Prime Collaboration Batch Provisioning
system
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Self Provisioning: As Easy as 1-2-3

Empower Users to Provision their Own Phone
1
Auto-provision users
and lines synched from
corporate directory
User grabs a phone

and plugs it in
or downloads client
Users, lines and phones provisioned

3
User logs in
and begins to use
their new phone!
No admin required, simple!

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Self-Provisioning: Day 1 Enable and Setup Feature

Day
Day 1
1
Provisions
Provisions
LDAP Sync
Admin/Partner
Templates, Rules, &

Limits
Zero-Touch Configuration
Self Provisioning Configuration
IVR, Auto Register, Feature Templates,
LDAP integration and rules
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Self Provisioning: Day 2 Add New User

Automated
Sync
Sync
No Admin
Needed
Unified CM:
User and line created
Active directory Updated by

Business processes
User Experience
New User
BYOD
Login
or IVR
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Self Provisioning: Endpoint Coverage

Traditional Cisco IP Phones
(no keyboard support)
Keyboard-enabled Endpoints
Cisco Jabber Clients

(available Jabber 10)
Use Voice Portal for Self Provisioning
Use keyboard for Self Provisioning
Use keyboard for Self Provisioning
3900/6900
7900
8900
9900
DX650
Personal Video
Endpoints
Desktop
Jabber
iPad
Mobile
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Prime
Collaboration
Provisioning
10.5
PCP 10.5
Zero-Touch
Provisioning
Zero-Touch Provisioning
Makes Moves, Adds, Changes and Deletes (MACD) automatically synched to LDAP
Adding sites to existing deployments simplified
Training end users is easy
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Prime Collaboration Zero-Touch Provisioning
Automatically provisions services for new users
New users synced in from LDAP
CSV file or batch loading new users
When adding new users individually through Add User UI
When added through the Northbound API
Now part of
User Role
setup
Easy to Configure
Configure as part of Setup Wizard (settings appear in User Role automatically)
Manual configuration and modification
LDAP sync settings and filter can be set during Setup Wizard
Can choose to
auto provision
Works with Unified CM 10.0 for endpoint self-provisioning (BYOD)
when adding
PC Provisioning can create a line and templates in Unified CM so user can attach phone
new users
PC Provisioning does LDAP sync if AD environment
PC Provisioning can setup self provisioning if customer does not have AD/LDAP
environment
Prime Collaboration Zero-Touch Provisioning expands coverage providing voicemail and

endpoint provisioning
LDAP sync for new users moved from Unified CM to PC Provisioning
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Cisco Collaboration Device / Endpoint Support
New LDAP field

mappings
New Endpoint Support

MX300 G2 Telepresence Endpoints
Backport endpoints to Cisco UC
Manager 8.x and 9.x (8831, 78xx, others)
Other new TBD before FCS
New Device Support
UC 10.5 application support (Unified CM, IM&P, CUC)
VG310 and VG320
Expanded LDAP support
Additional object filtering and field mappings
Replaces Unified CM LDAP synch
Filters for LDAP

import and Prime ZTP
Improved
LDAP setup for
Domain group
user import
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Batch Provisioning
Batch Format Enhancement and Performance

Improvements
Comment rows and resetting column headings
Comments can be added using # characters
Column headings can be reset for new entries

using >> characters
Templates and Tools Provided

Prepared/provided templates for top UC features
Sample dial-plan batch templates
Setup Wizard has the ability to import templates
Performance improvements
Batch orders per row can now be executed in

parallel: Default 10, maximum equals 100
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Prime
Collaboration
Provisioning
10.5
PCP 10.5
Now available in
Language
Support
German
French
Spanish
Simplified Chinese
Japanese
Korean
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User Self-Care
Easy, Intuitive and Everywhere
End Users Single Pane of Glass

Access to the UC suite for managing
Phones, call settings, voice mail settings,
conference scheduling and more
User-based Settings
Collectively manage My Phones
Consistent User Experience

Access the same Self-Care from the browser, in
Jabber, or directly from supported phones
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Video Add-on to Voice Deployments

BE6000
BE6000 HD
HD
vTS
TMS
Conductor Exp C
BE6000
BE6000 MD
MD or
or BE7000
BE7000
Unified CM
Prime
CUC
IM&P
PSTN gateway
VPN concentrator
PVDM resources
PSTN
B2B
Internet
Exp E
Remote
User
BE6000
BE6000 HD
HD
Optiona
Optiona
ll
UC App
vTS
vTS
Cisco virtual
virtual
Cisco
Telepresence
Telepresence
Server
Server
Mobile User
B2B Connectivity
Optimized conferencing with integrated TelePresence Conductor and
TelePresence Server
Upto 16 HD conferencing ports per HD server
Cost effective Personal multiparty conferencing license with CUWL Pro
Easy creation of personal collaboration meeting rooms with TelePresence
Management Suite
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Unified Communications Licensing Stack

Unified Communications 9.0 and Above
+
Personal Multiparty
WebEx Conferencing
Unity Connection
N/A
N/A
Expressway
N/A
N/A
Jabber UC
CPE &
Hosted
CPE &
Hosted
One
One
One / Two
Multiple
Multiple
UCL
Essential
UCL
Basic
UCL
Enhanced /
Enhanced Plus
CUWL
Standard
CUWL
Professional
$40
$125
$210 / $295
$325
$500
Jabber IM/P
Prime Collaboration
Standard Edition
# of Devices Supported
Price
= included w/ license
+ = optional add-on
N/A =
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not available w/ license
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Video Promotions
Video Collaboration Promotion
59% off for 50K,
64% off for 200K deal minimums on TP Infrastructure, BE7000, Endpoints
Video Reach Cisco Capital wrapper and per month payment option
Video Velocity Starter Kit
85% off Expressway (5 RMS) and Conferencing (3 licenses)

78% off EX Series
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Benefits
Allows customers to easily deploy

high-quality multiparty video
throughout their organization
Simplifies the business case and
purchasing process through an
established, user-based pricing
model
Enhances the value of existing
investment in CUWL Professional
licenses
Partner Benefits
Customer Benefits
Enables partners to offer a

simplified pricing and deployment
model for multiparty video
collaboration
Creates a specific offering to help
enable spontaneous mobile and
desktop multiparty video
collaboration
Provides upsell opportunities for
existing Unified CM customers
Pricing aligns with Jabber, DX650,
and EX endpoint models
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Key Takeaways Business Editions CSR 10.5

Easy-to-Deploy
New Prime Collaboration features and tools simplify and reduce time to dial tone
Powerful, preloaded platforms come ready-to-activate
Easy-to-Customize
New integrated video conferencing capabilities deliver highest-quality user

experiences
Turn-on collaboration applications whenever desired
Easy-to-Own
Purpose-built platforms address specific customer solution requirements
Seamless migration paths across the entire PCS portfolio
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For More Information about Prime Collaboration

External Cisco Prime Collaboration Website
http://www.cisco.com/go/primecollaboration
Internal Cisco Prime Collaboration Webex Social

http://iwe.cisco.com/web/ese/go_primecollaboration
Cisco TAC Prime Collaboration Support Forum

https://supportforums.cisco.com/community/netpro/collaboration-voice-video/pcm
For More Information

ask-primecollab@cisco.com
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Opportunity
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Market Opportunity
$13.9 billion Global Collaboration market opportunity
1000+ users (particularly 1000-5000 users / 3000-15000
devices),
Examples
Greenfields with outdated telephony
Drive to Collaboration - Installed base with old CM/Unified
CM versions and MCS 7800 servers
Pipeline conversions
Accounts needing to start small and grow quickly
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Identifying Customer Opportunities

Look for customers with . . .
Phone system maintenance contract expiring
Current phone system reaching end of support
Aging phone system (7+ years)
Opening of new remote office(s)
Moving to a new HQ office
Recent merger or acquisition
Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
Upgrading their current Unified CM or BE6000 platforms
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Customer Value Proposition and Benefits
Business Value
Cisco Business Edition 7000 is a complete, customizable Collaboration solution modularlydesigned to solve communications needs of fast-growing Enterprise companies.
Business Benefits
Delights Users provides innovative, secure, easy-to-use Collaboration services and tools for all users,
using preferred devices, from any location

Boosts Productivity enables efficient, secure, collaborative workspaces across the entire organization
Reduces Complexity - simplifies operations with one centrally-managed platform that is easy to install,
deploy, manage, and maintain

Lowers TCO consolidates multiple systems down to one virtualized server that requires less time to
manage and upgrade, and less space and power costs

Protects Investments designed with flexibility to grow and change with the pace of the business
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Partner Profitability
Positioning
BE7000 quotes 10% or more cheaper compared to UC on UCS a la carte
At least 10% reduction in installation times compared to UC on UCS a la carte
Compensation
Both are Collaboration SKUs in a Collaboration product family
Both pay VIP of 1% (same as what Data Center (DC) pays on UCSC-C240-M3S)
Discount policy
Uses Collaboration discount structures (same as Unified CM and BE6000)
Note max discount (before discount pool, DSA or promotion required) probably different from DC or
UCS discount structures
E.g. Reseller GPL discounts indexed to GPL Major/Minor Headers
E.g. Distributor GPL discounts indexed to Product Family
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Partner Value Proposition
Solid profitability
More Revenue - Full Unified CM features at a manageable price
Faster Sales - Easy to quote uses one convenient SKU for the whole solution
Faster Deployments - easy to install, virtualized server comes pre-loaded and ready to activate
Scales Seamlessly grows with modular, building-block design to support more users, devices,
applications as needed
The Cisco Business Edition 7000 is a differentiated Collaboration solution that is simple to sell,
design, quote, order, configure, deploy, and manage, providing natural upsell of more applications
and endpoints in existing accounts.
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Portfolio Positioning
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Platform Side-by-Side
Attribute
BE6000
BE7000
Companies
Midsize Businesses
Enterprise Organization
(25 to 1000 users)
(1000+ users)
Design
Scale-up Single-server solution

Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out, stackable, modular building block

Typically 2-4 servers in deployment and 4-6 apps per server
Capacity
Up to 1000 users
1200-2500 devices (dependent on server)
Up to 100 contact center agents
Pricing
SKU
$9,400 for MD Server (4 apps + Management)

$20,800 for HD Server (8 apps + Management)
1000+ users
15,000+ devices
100+ contact center agents
(stack servers to add more users, devices, apps)
$23,468 (4-6 apps typical) + app/user licensing
Bundled 25-user license options included

Special add-on user/app license options available
Standard app/user licensing sold separately
BE6K-ST-BDL-K9=, BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9=, BE6K-STBDL-PLS-XU=
BE7K-K9, BE7K-K9-XU
+Standard app/user licensing sold separately
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Platform Hardware Side-by-Side

BE6000
BE7000
Attribute
MD Model
HD Model
CPU
2 x 2.4 GHz E5-2609 / 4 Cores / 80W /

10MB Cache
2 x 2.4 GHz E5-2665 / 8 Cores / 115W /

20MB Cache / Hyper-Threading
2 x 2.5 GHz E5-2640 / 6 Cores / 95W /

15MB Cache / Hyper-Threading
RAM
4 x 8GB (32GB) DDR3-1600-MHz

RDIMM/PC3-12800/
dual rank/1.35v
6 x 8GB (48GB) DDR3-1600-MHz

RDIMM/PC3-12800/
dual rank/1.35v
8 x 8GB (64GB) DDR3-1600-MHz

RDIMM/PC3-12800/
dual rank/1.35v
Disk
4 x 500GB 6Gb SATA 7.2K RPM

SFF HDD/hot plug/drive sled mounted
8 x 300GB 6Gb SAS 15K RPM

12 x 300GB 6Gb SAS 10K RPM

RAID
Mega RAID 9271-8i + battery backup
Mega RAID 9271-8i + battery backup
Mega RAID 9271CV + SuperCAP
RAID Scheme
RAID10 ~ 1TB Total
RAID5 ~ 2.1TB
RAID5 2 volumes of ~1.36 TB each
Network
2 x 1Gb + 1Gb LoM On-board
2 x 1Gb + 1Gb LoM On-board plus

Intel i350 Quad Port 1Gb Adapter
4 x 1Gb + 1Gb LoM On-board plus

2x Intel i350 Quad Port 1Gb Adapter
PSU
1 x 650W power supply

(2 power supply available as option)
2 x 650W power supplies
2 x 1200W power supplies
Virtualization
Software
Cisco UC Virt. Hypervisor

2 CPU sockets, vRAM unrestricted


nd
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Cisco Business Edition Portfolio Positioning Guidance

Customer Profile
Have legacy/old PBX
and have not truly
realized IP benefits
Have older
Unified CMs
New Business,
Competitive takeout
Discussion
Focus on:
How UC and VoIP opens new opportunities ?
Show how HQ /Branch /Remote Workers can
work better in true IP world
Focus on:
How upgrades are simple and moving to newer
releases of software applications is good for
business
Focus on:
Ciscos collaboration leadership
Drive Video, Contact Center, WebEx
Leverage promotions, special offers
Get competitive Intelligence
Guidance
Propose BE6000 for midsize customers with

limited IT resources, price-sensitivity
requirements
(up to 1000 users, 2500 devices, 50 Sites
Propose BE6000 for midsize customers

with moderate growth/scale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
Propose BE7000 for large customers with

rapid growth/scale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
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Solution Design and Deployment
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Start Right-Sized, Then Pay as You Grow

Start
1000 users
2400 endpoints
Unified CM
Unity Connection
IM & Presence
Expressway-C
Up to 400 Agents (Unified CCX
or PCCE)
Growth + Add more

Customer Collaboration
Expand to 2500 users /

3000 endpoints
Up to 400 Agents (Unified
CCX or PCCE)
More Growth +
Add Pervasive Video
Expand to 15-20K users /

20-25K endpoints
Add TelePresence
Up to 1000 Agents (PCCE or
Unified CCE) 1000+ Agents
(Unified CCE)
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How to Design BE7000

1.
Size applications with SRND & Collaboration Sizing Tool

http://www.cisco.com/go/ucsrnd
http://tools.cisco.com/cucst
2.
Place VMs with VM Placement Tool

http://www.cisco.com/go/vmpt
Can now import from Collaboration Sizing Tool
BE7000 is a new Medium TRC
Use UC on UCS ruleswhatever fits and is compatible is allowed
If dont want preload, can order TRC as la carte
Hardware Highlights
DO NOT CONFUSE with the previous TRCs
UCUCS-EZ-C220M3S
BE7K-K9
UCUCS-EZ-C240M3S
Medium
Medium TRC
TRC
BE7000s
BE7000s
new
new Medium
Medium TRC
TRC
Large
Large TRC
TRC
C220
C220 M3
M3 SFF
SFF
TRC#1
TRC#1
8 cores
8 disks
C240
C240 M3
M3 SFF
SFF
TRC#2
TRC#2
12 cores
12 disks
C240
C240 M3
M3 SFF
SFF
TRC#1
TRC#1
16 cores
16 disks
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Which Virtualization License Should I Use?

Cisco UC Virt. Hypervisor 5.1
Cisco UC Virt. Foundation 5.1
License included with BE7000 server price

(+ESW/UCSS)
Add-on SKU, extra license cost

($2499+ESW/UCSS)
VMW-VS5-HYP-K9
R-VMW-UC-FND5-K9
VMW-VS5-ST-1A=, VMW-VS5-ET-1A=,
VMW-VS5-EP-1A=, etc.
Install
Pre-installed on BE7000 server
Field-installed
Field-installed
License & Media

Logistics
Cisco.com, simplified
Cisco.com, simplified
Standard vmware.com
Support
Cisco TAC
Cisco TAC
Cisco TAC if OEM, otherwise VMware
Per-app size
Limited (8vcpu per VM)
Limited (8vcpu per VM)
Higher based on Edition
vCenter Integration
No
Yes
Yes
Advanced VMware
Features (HA, vMotion,
N1KV, etc.)
No
No
Yes based on Edition
Cisco Prime Collaboration

Deployment (PCD)
Incompatible
Compatible
Compatible
3rd-party Apps
allowed?
Limited (see BE6000/7000 co-residency

policy document)
Limited (same as BE6000/7000)
Any allowed
Attribute
Price and SKU
VMware vSphere ESXi 5.1

Standard, Enterprise or
Enterprise Plus Edition
Add-on SKU, extra license cost
($3732 to $13,106 + ISV1)
See also http://docwiki.cisco.com/wiki/Unified_Communications_VMware_Requirements#Purchasing_.

2F_Sourcing_Options_for_Required_Virtualization_Software
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Expansion, Upgrade and Migration Highlights

In general, same as todays Unified CM or UC on UCS, with their UCL/CUWL licensing.
BE7000 +users or +apps
v9.1
v10.0
1.
2.
+Users via UCL/CUWL until hit

app instance capacity.
+Apps or grow app instance
capacity - plan the expansion
with www.cisco.com/go/vmpt
and buy additional BE7000
servers.
Larger Server
UCS B-Series
Specs-based UCS
1.
2.
Already installed 9.1 apps can

upgrade version to 10.0 if
UCSS or purchase 10.0
UCL/CUWL, using Drive to
Collaboration procedures
(same as Unified CM)
Any NEW apps must be
manually installed and
licensed separately.
Migrate
BE6000 BE7000
Migrate
BE7000 UC on UCS
BE7000 Software Upgrade
1.
2.
3.
4.
5.
Essentially a HW change.
Re-use UCL/CUWL licensing.
Buy a higher-end virtualization
license (FND, ST, ET, EP)
BE7000 server can be re-used.
Plan deployment with
www.cisco.com/go/vmpt
BE6000 MD/HD
BE7000 Server
BE6000 License Unified CM UCL/CUWL L
BE6000 ESW/UCSS
ESW/UCSS
1.
2.
3.
Re-use licenses and

entitlements (UWL-BEUWL
Std)
Add ESW/UCSS for HYP virt.
software
Might be able to reuse MD/HD
servers - plan deployment with
www.cisco.com/go/vmpt
NOTE: for MCS 7800 to BE7000 migrations, note the included virtualization license is not compatible with Cisco Prime
Collaboration Deployment. (PCD) Use FND, ST, ET, EP if you plan to use PCD.
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Promotions and Incentives
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Eligible Promotions - Primary Offers

Collaboration Breakaway
PLUS Promotion
Competitive PBX
Displacements
Installed-base Upgrades
(Drive to Collaboration)
Video
Collaboration and Reach
Promotion
Accelerate Video Adoption
Sell from the full Telepresence
Portfolio
COMPETITIVE & PREDICTABLE: discounts to help you close business!

SIMPLE AND EASY: allowing you to focus on selling, not pricing!
PROMOTES PARTNER LED: less reliance on Cisco!
More information - click titles for Partner links.
Cisco Confidential
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Additional Partner Incentives

Unified Contact Center Ex
press
Starter Bundles
Increase call center attach

with Unified CCX
Low-cost 5 -or- 25 Agent
Enhanced/Premium license
bundle options
e
e
lliid
d
s
t
s
x
t
e
x
n
O
n ne
On
TX9000 Series
Immersive Promotion
Increase adoption of TP
Limited-time discount on
TelePresence TX9000
Series, TelePresence Server
Accelerate Customer Collabo

ration Promotion
Migrate customers using a

licensed Unified ICM
Enterprise with a 3rd-party
ACD
Discounted Unified CCE Agent
and Server licenses
Cisco Capital Financing

Offers
Close deals faster with US/CN
customers
No payments, no interest
during UC deployments offer
No payments for 3 months
during UC deployment offer
Customer Collaboration Upgr

ade Offer
Migrate customers without

UCSS to Unified CCE and
Unified CVP
33% off list price with a three
year UCSS purchase
Opportunity Incentive Progr

am
Rewards developing new

business
Upfront discounts for creating
demand-generation
Value engagement for first
partner to develop an oppty
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Cisco Unified Contact Center Express Bundles

Best User Experience
Simplification
Embedded Finesse (new Agent Desktop)

Live Data with CUIC
Workforce Optimization
REST API step in editor

Enhanced Outbound API
Home Agent with Extend and Connect
New Cisco Unified CCX CSR 10.0

All in One, Easy to Deploy, Manage, Use Contact Center
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2,995 List
25 Agent Seats
ENHANCED
$22,395 List
PREMIUM
$34,495 List
An excellent contact center is key to customer satisfaction and business growth
All businesses have a help desk, HR department, inside sales desk
Contact Center + Business Edition together form a true collaboration platform for customers;
increased profitability for partners
Customers can start small and grow with promotional offers
Note: UCCX preloaded with:100 Agent OVA on BE6000; 100/ 400 Agent OVAs on BE7000
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Quoting a Business Edition 7000
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Quote Experience Comparison

BE6000
Add-on
Add-on Application
Application Licensing
Licensing
BE6000-specific
BE6000-specific bundles
bundles
and
and licenses
licenses
UC on UCS
BE7000
Add-on
Add-on CUWL
CUWL // UCL
UCL
(sold
(sold separately
separately
same
same as
as Unified
Unified CM
CM or
or UC
UC on
on UCS)
UCS)
Incl.
Incl. first
first 25
25 user
user licenses
licenses
Included
Included Application
Application
Licensing
Licensing
PCP
PCP license
license included
included
None
None -- sold
sold separately
separately
VCS
VCS license
license included
included
Virtualization
Virtualization Software
Software
HYP
HYP license
license included
included
FND/ST/ET/EP
FND/ST/ET/EP license
license
sold
sold separately
separately
UCS
UCS Server
Server Hardware
Hardware
Server
Server included
included
Server
Server sold
sold separately
separately
HYP
HYP license
license included
included
Server
Server included
included
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How to Quote BE7000

BE7000 v9.1 Ordering Guide in 9.1 section of http://
www.cisco.com/web/partners/sell/technology/ipc/uc_tech_readiness.html
Partner community - quoting cheat sheets for OEM VMware

https://communities.cisco.com/message/109097#109097
1.
Quote Application Software

- Existing non-BE6K SKUs for CUWL, UCL, VCS, PCP, etc.
- With their existing entitlements (ESW, UCSS, etc.)
- No BE7000-specific software bundles or licenses
2.
Quote Virtualization software

- Most deals will leverage included VMW-VS5-HYP-K9
- Otherwise FND, ST, ET, EP, vCenter sold separately
3.
Quote BE7000 preloaded servers

- Top-level BE7K-K9 or BE7K-K9-XU
- Hardware support (SNT, etc.) on top-level
- If using included virt. software, add ESW and UCSS on
VMW-VS5-HYP-USEL to enable upgrades and TAC support
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BE7000 Design Example
Hardware
Hardware
Virtualization
Virtualization
Software
Software
Collaboration
Collaboration
App
App Software
Software
Services
Services &
&
Subscription
Subscription
s
s
Requirements
Dial tone, voicemail, IM&P for office, SOHO and mobile
1200 users / 2400 endpoints with some headroom
3 sites, distribute Infrastructure across sites

Design
License type: 10.0 CUWL Standard
Application sizing via CST:

3x Unified CM 7.5K user VM
2x CUC 5K user VM
2x IM&P 5K user VM
VM placement via VMPT:

3x BE7K servers
(could fit on 2)
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Design and Quote Example
Hardware
Hardware
Virtualization
Virtualization
Software
Software
Collaboration
Collaboration
App
App Software
Software
Services
Services &
&
Subscription
Subscription
s
s
Requirements
Dial tone, voicemail, IM&P for office, SOHO and mobile
1200 users / 2400 endpoints with some headroom
3 sites, distribute Infrastructure across sites

Design
License type: CUWL Standard
Application sizing via CST:

3x Unified CM 7.5K user VM
2x CUC 5K user VM
2x IM&P 5K user VM
VM placement via VMPT:

3x BE7K servers
(could fit on 2)
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Example Comparison with la

carte
UC on UCS / la carte= list $576,464
Hardware
Hardware
Virtualization
Virtualization
Software
Software
Services
Services &
&
Subscription
Subscription
s
s
Collaboration
Collaboration
App
App Software
Software
BE7000 + CUWL Std = list $568,995
Savings from included virtualization license

plus reduced install labor from preload.
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Services and Support
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72
Realizing Value Faster with Cisco Services
Unmatched Expertise
Innovative Solutions
Migration
Smart
Service
Capabilities
Collaborative
Approach
Smart Services
Services from Cisco together with Our Partners

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Cisco SMARTnet Service

Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
Customer Profile/Requirements
Network is critical to mission critical
Skilled IT staff require direct access to Cisco engineers
Require flexible device-level coverage
Capabilities and Features
Advance hardware replacement options including 2- hour

24 x 7 global access to Cisco TAC and onsite resources
OS software updates
Device diagnostics and alerts on select devices
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Cisco Unified Communications Essential Operate

Service
Provides maintenance and minor software updates, plus
access to online resources and Technical Assistance

Center (TAC) support
Offers application support service, including 24 x 7 support
dedicated to Cisco Unified Communications
Access to Cisco.com technical knowledge base including
access to:
Software advisor
Technical Assistance Center (TAC) Case collection
My Tech support
Output interpreter
Peer-to-peer online forums
TAC newsletter
And much more!
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Cisco Unified Communications Software Subscription

Guarantees access to major software version upgrades for
duration of the activated subscription term

Most cost-effective method to acquire upgrades
Priced on a per user basis
Complement to Cisco Unified Communications Essential
Operate Service
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Partner Sales Tools
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Sales and Marketing Materials

Supporting the Sales Engagement Cycle
Partner Resources
Sales Collateral
Ordering Tools
Promotions
Marketing Tools
Social Media
And more.
http://www.cisco.com/c/en/us/products/unified-communications/business-edition-7000/partner-resources-listing.html#anchor0
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Financing Leading with Cisco Capital Leasing
Conserves cash flow and takes system price out of the

equation
Equipment remains off customers balance sheet
One low monthly payment
Lower costs
Equipment Lifecycle Management with ability to up-sell

when lease is up for renewal
Maximum flexibility eliminates risk of customer getting

stranded with technology
Learn More
www.cisco.com/go/ciscocapital
*Cisco
Capital Terms and Conditions apply, subject to credit approval, not available in all countries.
Cisco Confidential
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Summary
Top Reasons to lead with Business Edition 7000
Packaged Solution easy to design, quote, order,
deploy, manage and use

Built with the Best industry-leading and unrivaled
end-to-end Collaboration capabilities

Modular Approach scale-out design, stack BE7000
servers to support more users, devices, collaboration

applications
Increased Profitability faster, easier sales and
implementation cycles, seed accounts with

collaboration attach, e.g., video conferencing, contact
center, web conferencing for recurring revenue
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BE7000 Resources
Community
Support forum - https://supportforums.cisco.com/community/netpro/collaboration-voice-video
Partner Collaboration Communities https://communities.cisco.com/community/partner/collaboration
Migration Assistance
Drive to Collaboration overview for Partners https://communities.cisco.com/docs/DOC-35584
Cisco.com
Product Main http://www.cisco.com/go/be7000
Partner Resources http
://www.cisco.com/c/en/us/products/unified-communications/business-edition-7000/partner-resources-listing.html
Design Assistance
VM Placement Tool: http://www.cisco.com/go/vmpt
Docwiki for Technical info: http://www.cisco.com/go/uc-virtualized
Partner Central
Cisco Promotions and Incentives www.cisco.com/go/ptomotions
Cisco Confidential
81
Thank you.

Cisco Business Edition 7000: Simplifying Collaboration For Enterprise

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Cisco Business Edition 7000

Simplifying Collaboration for Enterprise

2014 Cisco and/or its affiliates. All rights reserved.

Selling Cisco Business Edition 7000

2014 Cisco and/or its affiliates. All rights reserved.

2012 Cisco and/or its affiliates. All rights reserved.

All-in-One Collaboration Solution

Complete Service Offering

End-to-end collaboration for

Scalable, Highly Available

Built-in ability to grow and

Flexible Cost Model

Simple Deployment, Management

3rd-Party applications and