You are on page 1of 28

Business

Copyright 2005 PrenticeHall, Inc.

2-1

Chapter

Understanding the
Environments of
Business
1-2

Business

Chapter Outline
Organizational Boundaries &
Environments
Economic Environment
Technological Environment
Political-Legal Environment
Sociocultural Environment
Business Environment
Copyright 2005 PrenticeHall, Inc.

2-3

Business

Organizational Boundaries
& Environments
External Environment
Organizational BoundarySeparates Organization
From
Environment

Copyright 2005 PrenticeHall, Inc.

2-4

Business

Dimensions of
External Environments
Technological
Sociocultural

Economic

The
Business
Organization

Political
-Legal
Copyright 2005 PrenticeHall, Inc.

Busines
s

2-5

Business

Economic Environment
Business Cycle
Aggregate Output
Standard of Living
Gross Domestic Product (GDP)
Real
Nominal

Gross National Product (GNP)


Copyright 2005 PrenticeHall, Inc.

2-6

Business

Business Cycle
Expansion

Contraction
Copyright 2005 PrenticeHall, Inc.

2-7

Business

% GDP Change
From Previous Period

Source: U.S. Department of Commerce, Bureau of Economic


Analysis

Copyright 2005 PrenticeHall, Inc.

2-8

Business

U.S. GDP & Real GDP


(In $
Billons)

Source: U.S. Department of Commerce, Bureau of Economic


Analysis

Copyright 2005 PrenticeHall, Inc.

2-9

Business

GDP & GDP Per Capita

Copyright 2005 PrenticeHall, Inc.

2-10

Business

Purchasing Power Parity

(Big Mac Index Based On At Market Exchange Rate 12/13/04)

US Big Mac = $3
Average
(Average of 4 Cities)

Source: The New York Times, Big Mac Index, Dec. 16th, 2004. http://www.economist.com/markets/bigmac/displayStory.cfm?
story_id=3503641

Copyright 2005 PrenticeHall, Inc.

2-11

Business

U.S. Productivity

Copyright 2005 PrenticeHall, Inc.

2-12

Business

GDP % Change From


Preceding Period

*
Expansion vs. Recession vs.
Depression?
*3rd Quarter 2004
Source: U.S. Dept. of Commerce- Bureau of Economic Analysis

Copyright 2005 PrenticeHall, Inc.

2-13

Business

% GDP Change vs.


% Labor Productivity Change

Source: U.S. Department of Commerce, Bureau of Economic Analysis U.S. Department of Labor- Bureau of Labor
Statistics

Copyright 2005 PrenticeHall, Inc.

2-14

Business

U.S. Balance
of Trade (2003)
U.S. Sells $1.0
Trillion of
Goods/Services

U.S. Balance of
Trade
-$500 Billion

U.S. Buys $1.5


Trillion of
Goods/Services
Source: U.S. Census Bureau- Foreign Trade Statistics (2003 Annual Highlights), http://www.census.gov/foreigntrade/statistics/highlights/annual.html

Copyright 2005 PrenticeHall, Inc.

2-15

Business

U.S. National Debt


In $ Trillions*

Source: Bureau of the Public Debt: Historical Debt Outstanding- Annual, http://www.publicdebt.treas.gov/opd/opdhisto4.htm
*For Todays Figure go to U.S. National Debt Clock,
http://www.brillig.com/debt_clock/

Copyright 2005 PrenticeHall, Inc.

2-16

Business

Economic Stability
Inflation- Widespread Price
Increases In An Economic System
Unemployment- Level
of Joblessness Among
Those Actively Seeking
Work
In An Economic
System
Recession vs. Depression
Copyright 2005 PrenticeHall, Inc.

2-17

Business

U.S. Consumer Price Index


(Dec.- All Urban Consumers)
1982-1984- = 100

Source: U.S. Department of Labor- Bureau of Labor Statistics

Copyright 2005 PrenticeHall, Inc.

2-18

Business

U.S. Unemployment Rate


(Seasonally Adjusted on 12/31)

* 11/30/04
Source: U.S. Department of Labor- Bureau of Labor Statistics,
http://data.bls.gov/PDQ/servlet/SurveyOutputServlet

Copyright 2005 PrenticeHall, Inc.

2-19

Business

Managing the U.S.


Economy
Fiscal Policy- Determines How
Government Collects/Spends
Revenues
Monetary Policy- Determines
Size of Nations Money Supply

Copyright 2005 PrenticeHall, Inc.

2-20

Business

Monetary Policy
Interest Rates

Tigh
t

Spending

Interest Rates
Spending

Copyright 2005 PrenticeHall, Inc.

Easy
2-21

Business

U.S. Prime Interest Rate


(Jan.1)

Source: Board of Governors of the Federal Reserve System

Copyright 2005 PrenticeHall, Inc.

2-22

Business

Technological Environment
Product/Service
Technologies
Business Process
Technologies- Enterprise
Resource Planning
Copyright 2005 PrenticeHall, Inc.

2-23

Business

Earnings & Educational


Attainment (1999 Dollars)
Full-Time YearRound Workers

Source: U.S. Census Bureau

Copyright 2005 PrenticeHall, Inc.

2-24

Business

Political-Legal Environment
Regulation- Defines
Relationship Between
Government & Business
Government = Pro vs.
Anti-Business Sentiment

Copyright 2005 PrenticeHall, Inc.

2-25

Business

Foreign Direct Investment


Confidence Index (Oct. 2004)
Corporate Investors
Interest in Global
Investment
Scale = 0-3

Low Confidence

High Confidence

Source: A.T. Kearney Consulting, http://www.atkearney.com/main.taf?p=5,3,1,89

Copyright 2005 PrenticeHall, Inc.

2-26

Business

Sociocultural Environment
Customer Preferences/Tastes- Vary
International
National
Ethical Compliance &
Responsible Behavior
Enron
Arthur Andersen
Copyright 2005 PrenticeHall, Inc.

2-27

Business

Business Environment
Redrawing Corporate BoundariesCore Competencies
Challenges/Opportunities
Outsourcing
Vertical Integration
Viral Marketing
Business Process Management
Post-9/11
Copyright 2005 PrenticeHall, Inc.

2-28

You might also like