Business Plan –the DoD - Drivers /

Security Guards on Demand

by :
GAUTAM BUCHHA
PGPSE PARTICIPANT
(Business Plan prepared as a part of PGPSE submissions)
AFTERSCHO☺OL
centre for social entrepreneurship
sivakamu veterinary hospital road
bikaner 334001 rajasthan, india
9928423518,gautambuchha@gmail.com
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CONCEPT = need of a DRIVER
Drivers are required for following purpose :
1. Travel / tourism
2. By those who have a car, but don’t know how to
drive
3. For those who are not very comfortable driving
4. Professional organisations / associations for their
office executives
5. By any person, whose regular driver is absent /
ill / not able to come
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 OUR SOLUTION – DRIVER ON
DEMAND
• We shall offer a fully trained and experienced
driver to people on demand – so that their
requirements are fulfilled
• We shall provide lady drivers to ladies, who wish to
go for a long drive and wish to have a lady driver
for long journey
• We shall provide a driver to any individual /
organisation on demand - in less than 3 hours

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 Financial plan – expenditure
• Expenditure will be on training of drivers, office
maintenance, maintenance of cars, maintenance of
other essential information, registers and records
• Driver’s dress : Rs. 1500 per driver every six month
• BSNL charges for toll free numbers (depends on
hits)
• Training of drivers : 1000 per driver, office
expenditure : Rs. 30000 per month per office, car
maintenance : Rs. 4000 per car per month, mobile
expenditure Rs. 1000 per month,
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 Operational Plan
• There is a huge shortage of trained, well
mannered drivers. Some drivers are not
properly trained. Some drivers are not well
behaved and some are addicted to smoking /
drinking etc. Thus there is a huge demand for
good drivers.

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 Financial plan – revenue
• Revenue is expected to be Rs. 100 per driver
per day after deducting all the expenditure –
including remuneration of driver
• We shall be charging Rs. 300 per driver per
day / 450 per night out of which, 50% will be
given to the driver straight away
•

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 Security from Driver
• Every driver will be fully trained by us – at
our expenditure
• In order to ensure that no driver leaves the
job in between, we shall take guarantee /
security from each driver
• Every driver will have to sign performance
job contract for 2 year

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 Training components
• Driver will be trained in the following :
• Motor vehicles act
• Traffic rules
• Basic automobile engineering, tube repairing, car
maintenance
• Self defence / shaolin / martial art
• Training in security systems
• Behavioural training – including cross cultural training
• General knowledge and awareness about routes, culture,
weather, emergency operations, medical treatment
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 Operational plan
• We shall provide driver to any person just on
demand, so we need a pool of drivers
available on demand
• Any office / professional group / NGO /
school / college / individual can contact us
through phone

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 Marketing Plan

A toll free number will be publicized

everywhere so that all those who are interested
in drive can contact imediately.
Lady drivers will be provided to ladies who
want to go for long drive alone and want a lady
driver for security

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 Launch
• Our services will be launched first from
Bangalore city then from other cities. There
are a lot of executives in Bangalore and they
have good paying capacity, similarly there
are companies /professional organisations,
who will need our services (when their
regular driver is on leave)

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 BREAK EVEN POINT
• Our fixed expenditure are Rs. 6 lakhs per annum
• Our contribution is Rs. 100 per driver call per day.
• BEP= 6 lakhs / 100 = 6000
• We must get at least 6000 calls per annum, so we
must have at least 30 driver on our pool (assuming
that one driver takes up at least 200 calls per
annum)

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 Promotional plan

Each of driver will go with a rose to the client

when called up and each driver will carry our
uniform, which will create publicity for us. Our
toll free numbers will be publicized in all
offices / work places and tourist destination

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 Merits / demerits of the plan
• Requires less investment – quick to operationalise – quick to
invest
• Requires less technical expertise
• Easy to handle
• Requires service orientation and customer orientation
• No fixed investment
• Easy to enter - easy to exit
• Easier to build brand
• Easier to expand to other cities

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 Critical issues

Availability of good drivers, good training,

proper behavioural training, willingness of
people to call drivers

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 Open invitation

If you are interested in working in partnership,

please contact me. If you are interested in other
such business plans, contact me or my class
mates. Get thousands of amazing business
plans – we will simply change the world. Join
PGPSE and promote entrepreneurship

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 The last thought
If you are really competent, brilliant, and
outstanding person, why dont you become an
entrepreneur, if you are incapable, in-decisive,
and lacking in ideas, continue with the job you
are doing – dont become entrepreneur.
Promote Afterschoool Entrepreneurship clubs
in your group / school / college / institutions
and break the shackles of our mind.
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 THANKS....
GIVE YOUR SUGGESTIONS AND JOIN
AFTERSCHOOOL NETWORK / START
AFTERSCHOOOL NETWORK IN YOUR
CITY
GAUTAMBUCHHA@GMAIL.COM
PGPSE – WORLD'S MOST
COMPREHENSIVE PROGRAMME IN
SOCIAL ENTREPRENEURSHIP
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