Presentation of your Social Business

Ideas

19th 22nd of May,

Project groups
Out of 10 you have chosen 4 social problems to work on:

Development of rural areas

Education
Unemployment
Integration

19th 22nd of May,

The concept of Social Business

A Social Business
addresses social needs
in a financially sustainable way; and
while investors may recoup their
investment,
all further profits are reinvested to
advance the social goals

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Development of
Rural Areas in
Europe
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Social Problem

Unemployment & rural depopulation

Lack of opportunities (Young people)
Ignorance about the country side
Disattended country side

AIM: keep young people in the country

side giving them job opportunities

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Social Business idea

Country Heartbeat
A vibrant cultural center
Cultural center with farming tourism, concerts,
workshops, in order to create cultural diversity in
the country side and stimulate opportunities for
young people
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Business model
Infrastructure

Customers

Key activities

Customer segments

HR recruiting
Web page

Tourists
Young People

Key resources

Channels

HR
Farming house

Partner network
Farmers
Local People
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Local Media/Associatio
Schools

Customer Relations

Long term relationship

Special Offers

Business model
Offering
Value proposition
Preserve country side
Employ young people
Providing opportunities
Exchange education
(knowledge)
Relaxation

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Finances
Cost structure
Wages
Rents
Advertisement

Revenue stream
Membership fees
Tickets
Rent
Subsidies

Questions

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World Caf Unitea

Integration

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The idea
Goal
Integrate people from
different cultures and
nations

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Infrastructure

Key activities: coffee + Workshops

Building, networking
Investors, associations

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Offering
Coffee, beverages, food
Home-made
Fair trade
Workshop products
Exhibition

Various workshops held

by immigrants
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Customers
Foreign people immigrants
German people
+ Investors

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Finances
Costs
SB loan
Rent, salaries, suppliers

Revenues
Product
Workshops

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Summary
Social Problem: Integrate people
Name: World Caf Unitea
SB solution: caf combined with
Workshops)
Values: interactive programme,
sharing knowledge, networking

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Thank you for your

attention!

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Mothers4Busin
ess

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Social Problem
Unemployment of mothers
Loss of socio-economic capital
for mothers
Loss of human capital for society
Social exclusion of mothers
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Business Idea
Build a bridge between
unemployed mothers and
companies
Reconnection to labour market
Reconnection to society

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Executive summary
Customer
segments:

Key
resources:

Companies that
are interested in
family friendly
reputation
Unemployed
Channels:
mothers
Mothers: social
media, NGOs and
community groups,
events, pregnancy
trainings + word of
mouth advertising
Companies: CSR
magazines,
direct
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Equipment
Building
Staff

Key
partners:
Mothers
Companies
NGOs
Media
Government

Value
propositions:
Mothers: access to
jobs, social
inclusion, additional
services
Companies:
experienced
workforce, CSR

Key
activities:

Job matching
HR Services
Network
creation
Knowledge
sharing
Customer

relationship:
Mothers: open
environment for
learning, community
feeling, services
related to childcare
Companies: CSR
consulting, continouos

Financial structure
COSTS
Fixed Costs:
Building and IT
Staff
PR activities
Qualification and
licence costs

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REVENUES
% of salaries of
employed mothers
Appr. 2% for 12
months

Success rates from

companies
Daycare center
Investors and
startup credit

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Thank
s
for
your
attention!
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Project Group
EDUCATION
CI - Breaking segregation of
Roma in Hungary

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Social Problem
Lack of adequate education of Roma
children in Hungary

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Solution

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Social Business
Key activities
Non-formal education
program
Atelier for mothers
Dancing/ music classes
Value propositions
Socialization, integration,
basic knowledge,
interpersonal ties, values,
hope and trust
Job creation, tutoring in
business set-up
Customers: cultural
experience, handcrafts
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Customer segments
Middle class, LOHAS,
young people, interest in
art
Customer relationship
Interest in gipsy
community, dancing/
music workshops
Coupons for products
bought for free dancing
class hour
Channels
One world shops,
internet shop, in the

Social Business
Key partners
NGOs, universities
(students from different
fields), TWB, voluntaries,
pedagogics
Key resources
Mentors & tutors, raw
material, loacation, online
shop, equipment
Cost structure
Payment for gipsy women
& atelier workers, rent
costs, raw material
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Revenue streams
Selling of accessories,
jewlery, handicraft
Arts exhibitions, cultural
events
Dancing/ music classes
Donators/ subsidies: ESF

CI
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Pictures

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Thank you for your

attention!

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How to create a social business?

1. Define the problem and have a clearly articulated purpose to solve it, so

a) Youre passionate about

b) Ultimately benefits the client (its about others and not about you)
2. Make sure the business model is sustainable. You need to build something
that financially sustains itself at a minimum
4. Make sure that both what and how you do it, are about excellence
5. Dont go it alone look for partners

Providing knowledge

And charing risks

6. Test and pilot new ways of doing things start small
7. Measure results
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8. Implement with joy!

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