Amity Business School

USE OF MOTIVATORS IN
COMMUNICATION PROCESS

Presented by :
Naman bindal (C-43)
Nitin kansal (C-44)
Mohit Singla (C-15)
Vishesh Kumar Bansal
(C-39)

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Defining Motivation
Motivation
The processes that account for an
individuals intensity, direction and
persistence of effort toward attaining a
goal.
Key points:
Intensity: how hard a person tries
Direction: toward beneficial goal
Persistence: how long a person tries

Direction

Intensity

Persistence

MOTIVATION

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A simple model of motivation

NEEDSCreates desire to fulfill needs

(food, friendship, recognition,
achievement).

BEHAVIORResults in
actions to fulfill
needs.

REWARDSSatisfy needs;
intrinsic or extrinsic
rewards.

FEEDBACK-Reward informs person whether behavior was

appropriate and should be used again.

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Maslows Hierarchy of Needs

NEEDS
General Examples

Organizational Examples

SelfAchievement actualization
Status
Friendship
Stability
Food

Esteem
Belongingness
Security
Physiology

Challenging job
Job title
Friends at work
Pension
Base salary

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What is Communication?

Spoken

Visualized

Written

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The Need for Communication

most plans, no matter how well conceived, when they
fail they fail somewhere in the communication channels.

We Want to Be Successful
Successful people know how to communicate
well.
Successful businesses understand proper
communication techniques

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Benefits of Proper Communication

Communication allows for clarity.

Communication involves other peoples.
Better acceptance of ideas
Better conflict management.
Helps in achieving goals.
Communication strengthens
relationships.
Better adoption of ideas.

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Why is Motivation Needed?

A workplace operates on the effective relationships
built between employees, managers, departments and all
levels of the company.
Motivation improves teamwork & employee morale.
Teamwork allows for employees to reach a common goal
Teamwork keeps the employee accountable to coworkers
Teamwork allows for positive socialization of coworkers

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Communication opportunities
A company should strive to motivate and encourage
employees to success by seeking opportunities to
allow communication to happen on all levels.

Open door policy

Allows employees to utilize upward communication
to share ideas or concerns
Helps facilitate mentoring and training of employees
Erases the territorial belief in Us vs. Them between
employees and managers/employers

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Communication &
intrinsic / Extrinsic motivation
Intrinsically motivated people view
organizations as more open than extrinsically
motivated people
Extrinsic people prefer specified rule-governed
communication role behaviors. Authoritarian
styles of management work well with
extrinsically motivated workers.

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Communication &
Motivation
All communications, intentional or unintentional, have
some effect.
The purpose could be to generate action, inform,
create understanding or communicate a certain
idea/point etc.
Communication role enactment reflects motivational
patterns
No pattern is best!
Motivation managers must be flexible!

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Communication &
Motivation
Perfect example for use of
motivators in
communication process is
Kaun Banega Crorepati
where Amitabh Bacchan
used to motivate the
participators with his
effective communication
skills.

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