Research Methodology

A Presentation On
Danish International
Case Study
Mohammed Bisharath
Group 5

Aparna Mittal
Akshay Semwal
Shubham Saxena
Honey Saini
Mohit Jain
Harsh Agarwal

Case Overview

Shameem Naqib had been hired as the company counsellor

at Danish International.
Raghu,the CEO was fed of his team of non performers.
The team i.e Band II Managers had a prestigious track record
and were also paid competitive and reasonable salary perks,
though they were not able to perform.
Sid Malhotra the bright star, was absent when shameem
went to meet him as he was suffering from hypertension and
angina pain.
Kamini Bansal, the H.R head, was yelling at the new recruit
who after six weeks of joining came to ask about her role.

Continued

The Band II executives had been with the company for a tenure of 515 years but yet failed to reach the Band I category.
The various structural changes were made in the company as
suggested by the vastu expert to nullify the effect of evil spirits.
The company looked like a pool of the best talent.
Shameems conclusion was that the team be studied and observe
their reaction to the working condition at Danish.
Shameem was also of the opinion that there might be a difference
between new and old employees.
Shameem suggested that they should first observe the other
organizations and also consult the human resourse experts about the
problem at Danish.

The Problems at Danish

International
The Problems
are listed below :

Under utilization of talent

Responsibility given only to few people.
New Entrant not aware about their Job Roles.
No proper Performance Appraisal and Job evaluation
Lack of Motivation
No Proper Job Fit-Employees were not given Role as per their
strengths and weakness.
Absence of Formal Communication
No Induction and Exit Interviews
Instability in business nature.
Lack of Proper HR policy
Misplaces aggression and bringing personal problems at work
place.
Blind Faith and superstition.

Research
Design

Descriptive (E.g Case Study, Naturalistic Observation, Survey )

Correlational (E.g Case study control , observational study )
Research Title Increasing Performance of Employees to have
Business Stability at Danish International.
Research Problem
What are the factors influencing under utilization of talent of
employees at Danish International.
How is the division of work practiced at Danish International.
How are the Induction procedure conducted and what
methods are used ?
What are the Job evaluation parameters of Danish

Continued
To what extent there is de-motivation among employees at Danish
International?
What steps, precautions should be taken to place the right
person at the right job?
Is a revival of HR policy needed? If so what should be included in
the modified HR Policy?
What steps should be taken to bring about stability n the nature
of business?

Research Objectives
To indentify the various factors or causes of under-utilization of
Employees at DI.
To formulate appropriate HR policies to improve Job Satisfaction,
Formal Communication, Induction and Exit Procedure, StressManagement, Recruitment, Motivation, Work Atmosphere,

Research Framework

Need & Significance of the study- to identify the reasons for poor
performance of employees at DI and to suggest means to overcome
their problem
Problem statement- What are the reasons for poor performance of the
employees and what steps should be taken to increase the
performance level at DI
Objectives- To increase performance at DI and bring about stability in
its business operations
Variables Nature and structure of the organization.
Hypothesis- Employees at DI are talented
Research methodology- Sampling collection of data though schedules
of Band 3 and Band 2 employees.

Scope of the study-

HR Development areas in an organisation,

Stress management
Limitations- Deals with only employees at DI. Does not deal with steps

Tips to Improve the accuracy of the results in a

Research Study
Focus Shift Indirect questions to the respondents
Question Balance Avoid specific questions.
Go Ease-ey Do not ask personal Questions.

Thank
You