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Amazon v/s eBay

GSI Commerce Acquisition (2011)


$2.4 bn for a provider of e-commerce services for retailers
Capability to extend the service to larger merchants
Tapping market opportunity of $160 bn (large merchants)
Accomplishments:
Extend companys reach to large brands and retailers
Strengthening business by combination of the two
(incremental business)
An unmatched commerce service for retailers of all sizes

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