You are on page 1of 14

FIGURE 16-1 Relating logistics

management and supply chain management


to supplier networks and marketing
channels

© 2006 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin Slide 16-8


SIGNIFICANCE OF SUPPLY CHAIN
AND LOGISTICS MANAGEMENT

• Sourcing, Assembling, and Delivering a


New Car: The Automotive Supply Chain

© 2006 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin Slide 16-9


FIGURE 16-2 The automotive supply chain

© 2006 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin Slide 16-10


FIGURE 16-A Paint industry supply chain

© 2006 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin Slide 16-11


SIGNIFICANCE OF SUPPLY CHAIN
AND LOGISTICS MANAGEMENT

• Dell: A Responsive Supply Chain


• Wal-Mart: An Efficient Supply Chain

 Cross-Docking
© 2006 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin Slide 16-15
OBJECTIVE OF INFORMATION
AND LOGISTICS MANAGEMENT
IN A SUPPLY CHAIN

• Total Logistics Cost Concept


• Customer Service Concept
 Time
• Lead Time (Order Cycle or Replenishment Time)

• Quick Response or
• Efficient Consumer Response

© 2006 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin Slide 16-21


FIGURE 16-3 How total logistics cost varies
with numbers of warehouses used

© 2006 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin Slide 16-22


FIGURE 16-4 Supply chain managers
balance total logistics cost factors against
customer service factors

© 2006 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin Slide 16-23


MARKETING NEWSNET
For Fashion and Food Merchandising,
Haste is as Important as Taste

© 2006 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin Slide 16-24


OBJECTIVE OF INFORMATION
AND LOGISTICS MANAGEMENT
IN A SUPPLY CHAIN

• Customer Service Concept


 Dependability
 Communication
 Convenience
• Customer Service Standards

© 2006 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin Slide 16-25


KEY LOGISTICS FUNCTIONS IN
A SUPPLY CHAIN

• Third-Party Logistics Providers


• Transportation Service Criteria
 Cost  Dependability
 Time  Accessibility
 Capability  Frequency

© 2006 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin Slide 16-29


FIGURE 16-5 Advantages and
disadvantages of five modes of
transportation

© 2006 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin Slide 16-30


KEY LOGISTICS FUNCTIONS IN
A SUPPLY CHAIN

• Third-Party Logistics Providers


• Transportation
 Railroads
• Unit Train

• Intermodal Transportation

• Piggyback or Trailer on Flat-Car (TOFC)


• Containers

© 2006 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin Slide 16-31


ETHICS AND SOCIAL
RESPONSIBILITY ALERT
Reverse Logistics and Green Marketing
Go Together at Estée Lauder

© 2006 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin Slide 16-42

You might also like