Professional Documents
Culture Documents
1. Trade Barriers
· Price-influencing NTBs or
· Quantity-influencing NTBs
Price-influencing NTBs :
1. Production Subsidy –Monetary assistance given to make
products competitive in export market e.g., USA, E U, Japan
provide subsidy on agricultural items to farmers.
2. Indirect Subsidy – When some expenses are defrayed by Govt.
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3. Export Subsidy – Monetary assistance given in export by Govt.
when products are exported below their production cost.
There are a number of trade blocs in Africa, the most active and
largest are
Forms of Privatisation
Outsourcing non-core functions from private parties.
Private parties are given specific tasks to perform under
supervision of PSU management ; eg., in ONGC, FCI, Indian
Airlines etc.
Hiring top private sector executives to man PSU positions.
Successful executives of private sector like Russy Mody,
Y.C. Deveshwar and others were appointed to Indian Airlines, Ai
India etc. to improve their performance.
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Formation of Navaratnas and Memorandum of Understandings
Disinvestment of PSU Shares
Divesting a part of Govt.ownership in PSUs to private sector
players to make them run these companies efficiently.
C. Marketisation
It is the process of increasing market efficiency through
‘competition’. In truly marketised state, the fittest player
survives in situation of level-playing field.
Marketisation evolves when role of Govt. bodies reduce and
responsibility of market forces increase.
Free Market Economy evolves with change in Govt. policies to
bring greater freedom to market forces of ‘demand and supply’.
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In fact, Marketisation is the net result of liberalization
including privatization to take the economy towards
globalisation for economic prosperity.
In Marketised economy, role of Govt. is reduced and
responsibility of market forces increase to givr rise to efficient
marketing institutions.
D. Globalisation
Globalisation refers to the process of internationalization where
businesses view the whole world as their arena of operation.A
globalised business thinks the entire world as a single market and
develops corporate strategies to suit the environment.
Thus globalised business, plans its operations viz. manufacturing,
marketing, finance, HR, technology management etc. in manner
to gain competitive advantages and strengths.
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In today’s economic scenario, no nation can remain closed i.e.,
merely self-sufficient – producing for ‘self consumption’ rather
they are aim at producing for exports to finance for imports –
i.e., ‘self - reliant’.
Paths to Globalisation
Companies adopt different approaches to globalise which
depend upon their competitive strengths, like
1. Attaining global parameters of production like Reliance
Industries, Bajaj Auto, Hero Cycles etc.
2. Manufacturing of private brands like T.V.S.Sundaram
Fasteners, Sona Koyo Steerings etc.
3. Expanding exports to nations and in greater volumes like
TCS, Infosys, Wipro etc.
4. Setting up of foreign subsidiaries approach adopted by
Tatas, Ranbaxy Laboratories, Dr. Reddy’s Labs. etc.
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Presented by Prof. mergers. 35
5. Expanding manufacturing bases abroad like Bharat Forge and
automobile giants setting up their production units in India.
Objectives of WTO
1. To raise global standard of living
2. To ensure full employment
3. To enlarge volume of real income and effective demand
4. To expand production and trade in goods and services
5. To protect and preserve environment
6. To achieve economic growth through sustainable development.