MOTIVATION

MOTIVATIONAL CYCLE
NEED….INSTRUMENTAL BEHAVIOUR…..GOAL
 NEED
PSYCHOLOGICAL
PHYSIOLOGICAL
 INSTUMENTAL BEHAVIOUR
SATISFYING A NEED
 GOAL
MOTIVE IS SATISFIED
 TYPES OF MOTIVATION
• INTRINSIC MOTIVATION
WORKS FROM WITHIN THE
INDIVIDUAL
• EXTRINSIC MOTIVATION
FORCES OUTSIDE THE INDIVIDUAL
 CONDITIONS FOR PROMOTINNG
MOTIVATION
• CREATING INTEREST
• PROVIDING INCENTIVES
• AROUSING CURIOSITY
• DEVELOPING ACHEIVEMENT MOTIVATION
• PRODUCING THE SPIRIT OF COMPETITION
 ACHEIVEMENT MOTIVATION
• IT IS THE DESIRE TO DO BETTER
• MCCLELLAND AND ATKINSON WERE AMONG
THE FIRST TO CONCENTRATE ON THE STUDY
OF ACHEIVEMENT MOTIVATION
• THE BASIS OF ACHIEVEMENT MOTIVATION IS
A PERSON’S MOTIVE TO ACHIEVE.
CHARACTERISTICS OF PERSONS WITH
STRONG ACHEIVEMENT MOTIVATION
• INVITATION TO CHALLENGE
• LIKE COMPARISONS
• PERSISTENT IN WORKING ON TASK WITH
PROMISE “ GETTING AHEAD”.
• SUCCESS RAISES LEVEL OF ASPIRATION
• NOT BLIND GAMBLERS