BATANGAS STATE UNIVERSITY

Establishment of
Trouvaille
Travel and Tours
BY: JESSICA J. ALDEA
 BATANGAS STATE UNIVERSITY
INTRODUCTION

Traveling has become an integral part

of the lives of many people

Around 59% of Filipinos 15 years

old and above, have traveled at
least once in 2016
Tourism industry is growing at
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a rapid pace annually
audience and add a unique
zing.
 BATANGAS STATE UNIVERSITY
NAME OF THE FIRM

Trouvaille - “lucky find”

 BATANGAS STATE UNIVERSITY
VISION

To become the leading travel agency in the

industry providing efficient and effective
services, and demonstrating faithfully our
commitment towards social and environmental
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You can simply impress your
responsibility audience and add a unique
zing.
 BATANGAS STATE UNIVERSITY
MISSION

To become
serve our the clients
leadingwith
travel
enhanced
agency intravel
the
industry providing
experience by providing
efficient
qualityand
services
effective
that
services,
will satisfyand
theirdemonstrating
needs and surpass
faithfully their
our
commitment towards social and environmental
expectations. Your Text Here
You can simply impress your
responsibility audience and add a unique
zing.
BATANGAS STATE UNIVERSITY
TARGET MARKET

Young Professionals
Barkadas / Group of Friends
Solo Traveler and Families
 BATANGAS STATE UNIVERSITY
MARKETING PROGRAM STRATEGIES

Service Description
• Inclusive Tours
• Transportation tickets
• Attraction Tickets
• Passport and visa application assistance
 BATANGAS STATE UNIVERSITY
MARKETING PROGRAM STRATEGIES

Price
• Domestic
oMark-up of ₱300 + service fee of ₱100
• International
oMark-up of ₱700 + service fee of ₱100
• Passport Application Assistance
oMark-up of ₱400
• Visa assistance
oService fee of ₱500
 BATANGAS STATE UNIVERSITY
MARKETING PROGRAM STRATEGIES

Promotions
• Social Media Advertising
• Travel Blogs
• Brochures, posters & tarpaulin
 BATANGAS STATE UNIVERSITY
PROCESS FLOWCHART

Identify
Deal with Prepare Collect
prospective
suppliers quotations payment
clients

1 2 3 4 5 6 7 8

Prepare Determine
Reserve Evaluate
itinerary cost
 BATANGAS STATE UNIVERSITY
SERVICE SCHEDULE

Day Time
Monday to Friday 9:00AM – 5:00PM
Saturday 9:00AM – 2:00PM
 BATANGAS STATE UNIVERSITY
PLANT LOCATION

Brgy. Santo Cristo, San Jose, Batangas

BATANGAS STATE UNIVERSITY
PLANT LAYOUT
BATANGAS STATE UNIVERSITY
ORGANIZATIONAL STRUCTURE
 BATANGAS STATE UNIVERSITY
PROJECT COST
Fixed Assets
Office Equipment ₱ 217,950.00
Furniture and Fixtures 73,900.00
Computer Software 30,000.00 ₱ 321,850.00
Working Capital for Three Months
Salary Expenses & Benefits 178,080.00
Rent Expense 46,500.00
Office Supplies Expense 1,328.25
Utilities Expense 13,997.00 239,905.25
Total Pre-Operating Expenses
Advertising/Selling Expenses 19,337.50
Permits and Licenses 13,700.00 33,037.50
Cash Requirement 594,792.75
Cash Contingencies 65,207.25
Total Projected Cost ₱ 660,000.00
 BATANGAS STATE UNIVERSITY
SOURCE OF CAPITAL

EQUITY FINANCING
• Initial fund requirement will
come from the savings of
the owner.
BATANGAS STATE UNIVERSITY
INCOME STATEMENT
BATANGAS STATE UNIVERSITY
PAYBACK PERIOD

Year Cash Flow Net Invested Cash

0 (750,000.00) (750,000.00)
1 (294,955.08) (1,044,955.08)
2 227,457.70 (817,497.38)
3 496,118.94 (321,378.44)
4 667,760.01 346,381.57
5 884,191.50 1,230,573.07

Payback Period = 3.46 years

 BATANGAS STATE UNIVERSITY
SOCIO-ECONOMIC CONTRIBUTION

• Income contribution to government

in the form of taxes
• Employment generation
• Environment conservation