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PROJECT TITLE
OBSERVING AND ANALYSING THE CONSUMER
BUYING DECISIONS AND THE BUYING
CENTRES INVOLVED WITH THE HOTELS &
CORPORATE OFFICES CLIENTS OF WELSPUN
RETAIL LTD. IN MUMBAI
PREPARED BY
HUSSAIN SAYLAWALA
ABOUT WELSPUN
q13000 Crore group turnover.
q
qGlobal player with presence in 32 countries in
textile and 50 countries including steel.
q
qAmong the top 3 home textile companies in world
and largest in Asia.
Ø Award winning product innovation.
Ø In-depth knowledge of consumer behaviors and
preferences.
Ø Industry leader in product quality and customer
service
q
q154 Company Stores in 90 Indian Cities
q
q18,500+ skilled global workforce
q
qOther divisions include steel pipe, real estate,
polyester, and organic farming
q
Welspun retail ltd.
The youngest and most vibrant member of the
Welspun Group, one of India’s fastest growing
business groups
Came into existence on January 01, 2006