Professional Documents
Culture Documents
What is Propaganda?
- Write all the words come to your mind when you hear the word Propaganda !!!
manipulate,
information, or a practical
process of persuasion .At its worst, propaganda can be seen to be communication that is aimed to persuade not through argument and debate, but the manipulation of our most basic human emotions
Write all the words come to your mind when you hear the word
Public Relations
Now what do you think is the relationship between propaganda and public relations?
public relations is much more than propaganda and includes a range of different domains of which propaganda is a single component.
What are these domains? 1. Advertising 2. Propaganda 3. Marketing 4. Publicity 5. Sponsorship 6. Lobbying 7. Social Marketing
Propaganda
Public Relations
Sponsorship
Let us examine the relationship between Marketing, Advertising and Public Relations
Public Realations
Final Thought
Public relations has common grounds with many elements of public communications utilized in order to reach out to the public such as marketing, advertising, and sponsorships for the objective of creating a positive image. It is these common elements combined that provides public relations with the ability to embody positive propaganda and other terms of public communication.
conclusion
Publicity Propaganda
Marketing
Public
Lobbying
Advertising
Social Marketing