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BACKGROUND
Established in 1937 out of Sakichi Toyodas weaving
machine company Akio Toyoda-CEO Toyota Motor Corporation Launched first car (SA Model) in 1947 Toyota Production System formed in 1950 based on JustIn-Time principle First global expansion in 1959 at Brazil In 1972, cumulative production >10M units
BUSINESS INVOLVED
The Toyota Production System bases manufacturing on demand rather
than simply on capacity. This way the right parts reach the assembly line just as they are needed, keeping inventories, both of parts and finished goods, to a strict minimum. Toyota has developed a flexibility and responsiveness that continues to set the standard for the industry.
TYPE OF PRODUCT
Toyota Aygo: Launched in summer 2005 Most fuel efficient 1.0-litre petrol engine.
Toyota Yaris: Launched in 2006. 1.0,1.3 and 1.8-litre petrol 1.4-litre diesel engines
Toyota Verso: Launched in 2009. 1.6 and 1.8-litre VVT-i petrol 2.0 and 2.2-litre D-4D diesel engines
Toyota Auris: Launched in 2010. 1.4 and 1.6-litre petrol 1.4, 2.0 ,2.2-litre diesel engines.
Toyota Etios: Launched in 2011. 1.4 Liter D-4D engine capacity. maximum power of 67 Bhp peak torque rating of 170 Nm.
FT-HS:FT-HS i.e. Future Toyota Hybrid Sport Upcoming model with rear-wheel drive car. Capable of 62mph acceleration in four seconds.
PHILOSOPHY OY TOYOTA
MARKET COMPETITION
General Motors Company
Daimler Chrysler Ford Motor Corporation Volkswagen AG Honda Motor Co., Ltd. Nissan
approximately 40,000 sales personnel and operating more than 4,800 sales and service outlets. Toyota owns 19 of these dealers and the remainder is independent. consisted of 62 dealers employing approximately 5,500 sales personnel and operating approximately 700 sales and service outlets. factor in its success in the Japanese market. A large number of the cars sold in Japan are purchased from salespersons who visit customers in their homes or offices. improve its sales activities such as customer reception and meticulous service at showrooms to increase customer satisfaction.
Toyota believes that this extensive sales network has been an important
Logistics of Toyota
Toyota Industries aims to help its customers reduce
their total logistics costs and address their needs for logistics improvements and other materials handling equipment which is best represented by the Toyota Production System. Toyota industries considers logistics to be an ongoing process that continues until a product passes the checkout counter at a retail store.
Operations of Toyota
Toyota has long been recognized as an industry leader
in manufacturing and production. The Toyota Way are: Challenge, Kaizen (improvement), Genchi Genbutsu (go and see), Respect, and Teamwork.
Sales of Toyota
Sales by Business Segment (FY 2011, Consolidated Basis)
MILESTONES OF TOYOTA
Vendor management
Managing people
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