VmLIVE Q3 - VSphere 5 - Nuevo Modelo de Licenciamiento y Precios 31-08-11

vmLIVE - Latam Vmware Quarterly Partner Briefing 3Q11
Your Cloud. Intelligent Virtual Infrastructure. Delivered Your Way
Lanzamiento de Iniciativa vCloud Nuevo modelo de licenciamiento y precios
Jaime Romero Villanueva Gerente de Ventas de Canales y Alianzas Cono Sur de Latinoamrica jvillanueva@vmware.com
2010 VMware Inc. All rights reserved
VMware vCloud Initiative

IT Needs Cloud To Enable Efficiency and Agility
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Copyright 2011 VMware, Inc . All rights reserved. This produc t is protected by U.S. and international c opyright and intellectual property laws. VMware produc ts are c overed by one or more patents listed at http://www.vmware.com/go/patents. VMware is a registered trademark or trademark of VMware, Inc in the United States and/or other jurisdictions. All other marks and names mentioned herein may be trademarks of their respec tive c ompanies.
Agenda
New Licensing Model For vSphere Pricing and Packaging
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New Licensing Model for vSphere
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vSphere 5.0 Licensing Announced July 12th
Per processor licenses with new entitlements

We removed the restrictive CPU core and Physical Memory per Server
entitlements and replaced them with a single virtualization-based entitlement, vRAM
vRAM is the amount of memory configured to a virtual machine
Why we are Making This Change

Physical Entitlements are Restrictive - Customers are limited to specific
hardware configurations, pay for full capacity of server regardless of utilization
vRAM Entitlement Enables Cloud Computing Closely ties costs to

consumption, enables pooling of resources across virtualized servers
Non-Disruptive Change - preserves existing licensing, purchasing, budgeting

processes
The Bottom Line

The balance between enabling flexibility and limiting disruption is achieved by
incorporating vRAM entitlements while preserving the per-CPU licensing model
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What is vRAM?
vRAM (virtual RAM) is the total memory configured to virtual machines. You must assign a certain amount of vRAM in the creation of a VM (virtual machine).
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What we Announced on July 12: The New vSphere 5 Licensing
vSphere 4.x Licensing Unit Cores per proc Physical RAM per host vRAM entitlement Pooled vRAM entitlement Compliance policies
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vSphere 5 = < < Processor Unlimited Unlimited Amount of vRAM per vSphere license Amount of vRAM pooled across entire environment High watermark
Processor Restricted Restricted NA
NA
High watermark
We listened to customers and partners Thank you!
7-8
Previously Announced vs New vRAM entitlements
vSphere edition
vSphere Enterprise+ vSphere Enterprise vSphere Standard vSphere Essentials+ vSphere Essentials Free vSphere Hypervisor
Previous vRAM entitlement
48 GB 32 GB 24 GB 24 GB 24 GB 8 GB
New vRAM entitlement 96 GB 64 GB 32 GB 32 GB 32 GB 32 GB

This limit is GB of physical RAM per physical server
7-9
Summary of Customer and Partner Feedback
Affects only a small percentage of customers today, but customers are concerned about their future-looking business cases that have been based on future hardware capabilities and the previous vSphere 4 licensing model. Creates additional hesitation for virtualizing business critical apps Penalizes short lived usage spikes in test / development & transient VMs Makes vSphere for VDI expensive
Substantially raise the vRAM entitlements per vSphere edition from 48/32/24/24/24 GB to 96/64/32/32/32 GB.
Cap the amount of vRAM consumed per VM at 96GB* Calculate a 12 month average of consumed vRAM rather than a high water mark Already addressed with vSphere Desktop edition licensed per user
*Note: this c hange will NOT be reflec ted in the native vSphere 5 vRAM reporting c apability at GA time; it will be included in a future vSphere 5 update release. Before this update release, c ustomers will be able to use a stand-alone free utility for tracking vRAM usage that will reflec t this change 7-10 Copyright 2011 VMware, Inc . All rights reserved. This produc t is protected by U.S. and international c opyright and intellectual property laws. VMware produc ts are c overed by one or more patents listed at http://www.vmware.com/go/patents. VMware is a registered trademark or trademark of VMware, Inc in the United States and/or other jurisdictions. All other marks and names mentioned herein may be trademarks of their respec tive c ompanies.
vSphere 5.0 Licensing Introduces Several Improvements Over the Previous Model
vSphere 4.1 and prior Per CPU with core/physical memory limit Licensing Unit SnS Unit Core per proc Physical RAM capacity per host vRAM capacity per vSphere edition license Pooling of entitlements same vSphere edition Compliance policies Monitoring tool
CPU CPU Restrictions by vSphere editions
6 cores for Standard and Enterprise, Ess, Ess+ 12 c ore for Advanc ed and Ent. Plus
vSphere 5.0 and later Per CPU with vRAM entitlement
= = < <
Unlimited
CPU CPU
Restrictions by vSphere edition

256GB for Standard, Advanced and Enterprise. Ess, Ess+ Unlimited for Enterprise Plus
Unlimited Entitlement by vSphere edition
Not applicable
32GB vRAM for Essentials Kit 32GB vRAM for Essentials Plus Kit 32GB vRAM for Standard 64GB vRAM for Enterprise 96GB vRAM for Enterprise Plus (96GB c ap/vm)
Not available Purchase in advance of use High Watermark Not applicable
< <
YES vRAM entitlements can be shared among vSphere hosts managed by a vCenter or linked vCenter instance Calculate 12 month average of consumed vRAM YES built-into vCenter Server 5.0
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vSphere 5.0 Licensing Introduces Several Improvements Over the Previous Model
vSphere 4.1 and prior Per CPU with core/physical memory limit Licensing Unit SnS Unit Core per proc Physical RAM capacity per host vRAM capacity per vSphere edition license Pooling of entitlements Same vSphere editions Compliance policies Monitoring tool
CPU CPU
vSphere 5.0 and later Per CPU with vRAM entitlement
No Change Preserves IT budgeting processes and partners sales motions
= = < <
CPU CPU
Restrictions by vSphere editions

6 cores for Standard and Enterprise, Ess, Ess+ 12 c ore for Advanc ed and Ent. Plus
Unlimited
Restrictions by vSphere edition

256GB for Standard, Advanced and Enterprise. Ess, Ess+ Unlimited for Enterprise Plus
Unlimited
Frees HW Choice Customers can plan investments for new HW technologies
Entitlement by vSphere edition Not applicable More Flexible vRAM entitlements are pooled, i.e. shared, across hosts and can be easily redistributed according to needs Not available
32GB vRAM for Essentials Kit 32GB vRAM for Essentials Plus Kit 32GB vRAM for Standard 64GB vRAM for Enterprise 96GB vRAM for Enterprise Plus (96GB c ap/vm)
< <
YES vRAM entitlements can be shared among vSphere hosts managed by a vCenter or linked vCenter instance Calculate 12 month average of consumed vRAM YES built-into vCenter Server 5.0
Purchase in advance of use Built in Monitoring High Watermark vCenter provides real-time
monitoring of vRAM usage integrated with vCenter alertsystem Not applicable
7-12
Calculate vRAM based on 12 month average vs high water mark
Calculating a 12-month average of vRAM configured to all

powered-on VMs allows for short lived spikes
High water mark Average vRAM configured
850 800 750 700 650 600 550 500
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vSphere 5.0 Monster VMs

Overview
Create virtual machines with up to: 32 vCPU 1 TB of RAM Network >36 GB/s 1,000,000 IOPS
Benefits
4x
4x size of previous vSphere versions Run even the largest applications in

vSphere, including very large databases
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Welcome Home, Massive Databases
One massive database with 2 billion transaction per day.
.fits in a single VM with 32-vCPU, 1 TB RAM
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No VM Requires More than 1 vSphere Enterprise Plus License
vSphere cost for 1TB VM

$38,445
$3,495
no cap on vRAM per VM vRAM per VM capped 96GB
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New Licensing Model Applies to vSphere 5 ONLY!
Not Applicable for ELA Customers

Customers with active ELA will continue to be subject to the terms of their contracts for the duration of their contract, independent of which vSphere version they deployed ELA customers may contact their VMware sales representatives to update the terms of their ELAs to the new vSphere 5 licensing model
Transactional Customers
The new model applies only to vSphere 5 licenses. Prior versions of vSphere will continue to be based on their respective licensing model The new vSphere 5 licensing model will apply upon acceptance of the vSphere 5 EULA (necessary condition to upgrade to vSphere 5) Customers who purchase vSphere 5 licenses and decide to downgrade to older versions of vSphere will be subject to the EULA terms and licensing model of the vSphere version they downgrade to
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License Fulfillment New and Improved Portal
vSphere 5.0 licenses will be automatically pushed to customers via the

VMware Licensing Portal
Customers will receive a new vSphere 5.0 license key for each vSphere 4.x
key they own
Customers can choose to upgrade from vSphere 4.0 to vSphere 5.0 at their
convenience even from the portal without rebuilding their license key
Customers with active SnS contracts will be able to upgrade to vSphere

5.0 at no additional cost according to the entitlement path for the vSphere 4.x edition they own (see vSphere 5 Pricing and Packaging section)
When vSphere 5.0 is released, customers will only be able to purchase

vSphere 5.0 SKU. Those customers who want to deploy additional licenses of earlier vSphere versions can downgrade vSphere 5 licensing using the VMware Licensing Portal
It will be possible to downgrade vSphere 5 to vSphere 4.x or VI 3.5 Downgraded vSphere 5 licenses will be subject to the licensing model and
EULA of the version they have been downgraded to
7-18 Copyright 2011 VMware, Inc . All rights reserved. This produc t is protected by U.S. and international c opyright and intellectual property laws. VMware produc ts are c overed by one or more patents listed at http://www.vmware.com/go/patents. VMware is a registered trademark or trademark of VMware, Inc in the United States and/or other jurisdictions. All other marks and names mentioned herein may be trademarks of their respec tive c ompanies.
License Upgrade Process Pull Functionality
Step 1: Click on Take Action to expand the license key section Step 2: Click on Upgrade
vRAM entitlement Frequently Asked Questions
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How Many vSphere Licenses Do I Need?

Answer
In this example: Licensing Host A with vSphere 5 requires the same number of licenses as with vSphere 4.x Licensing Host B with vSphere 5 requires half the licenses of vSphere 4.x (2 vs. 4) because vSphere 5 does not limit the number cores per processor Like in vSphere 4.x, each CPU requires at least one processor license vSphere 5 licensing does not impose limits on number of cores per processor and physical RAM per server
Example
vSphere Ent vSphere Ent
Summary Hosts CPUs 2 4 4
1
CPU
1
CPU
1
CPU
1
CPU
vSphere Licenses
Host A
Host A 2 sockets, 4 cores per CPU, 48GB RAM Host B 2 sockets, 12 cores per CPU, 64GB RAM
Host B
1
VM (4GB vRAM) Powered-off VM Processor Lic ense
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How Much vRAM Do I Get with My vSphere Licenses?

Answer
Each vSphere Enterprise Edition license entitles to 64GB of vRAM. Each vSphere 5 processor license includes a vRAM entitlement
Edition Enterprise Plus vRam per Host 96GB 64GB 32GB 32GB (192GB max) 32GB (192GB max)
64GB
64GB
64GB
64GB
Enterprise Standard Essentials Plus
vSphere Ent
vSphere Ent
Essentials
1
CPU
1
CPU
1
CPU
1
CPU
Host A
Host B
1
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What is the vRAM pool?

4 licenses of vSphere Enterprise Edition provide a vRAM pool of 256GB (4 * 64 GB)
Answer
When managing vSphere hosts with vCenter, vRAM entitlements are pooled vRAM pool capacity is the max capacity that can be used with the current set of processor licenses
64GB
vRAM Pool (256 GB) 64GB 64GB 64GB
VMware vCenter Server vSphere Ent vSphere Ent
Example
License the following servers with vSphere Enterprise Edition:
Summary
1
CPU
1
CPU
1
CPU
1
CPU
CPUs
4 4 256
Host A
Host B
1
vSphere Licenses Pooled vRAM (GB)
7-23
How Many VMs Can I Run with My vRAM pool?

24 powered on VMs each with 4GB of configured vRAM consume a total of 96GB Powered off VMs do not consume vRAM capacity
Answer
You can run as many VMs as you want as long as the consumed vRAM capacity is equal or less than the vRAM pool Only powered on VMs consume vRAM capacity
Example
User creates 32 VMs with 4GB of configured vRAM and powers on only 24
Summary
1
CPU
1
CPU
1
CPU
1
CPU
CPUs
4 4 256 96
Host A
Host B
1
vSphere Licenses Pooled vRAM (GB) Consumed vRAM (GB)
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How Many VMs Can I Power-on a Host?

By running 20 VMs on host B the user consumes a total of 80GB on Host B The two Enterprise Ed. Licenses used for Host B contributes a total of 256 GB of vRAM to the pool
Answer
You can power on as many VMs as you as you want on a host as long as the total consumed vRAM is less or equal to available vRAM pool If necessary, you can increase the available vRAM pool capacity by adding more proc. licenses to a CPU
Example
User deploys 24 VMs each with 4GB of configured vRAM distributing 4 VMs on Host A and 20 VMs on Host B
Summary A B 2 20 80 128 Pool 4 24 96 256
1
CPU
1
CPU
1
CPU
1
CPU
vSphere Lic.
2 4 16 128
Host A
Host B
1
VMs Consumed vRAM (GB) vRam Pool (GB)
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Additional Information

vMotion and DRS do not impact the amount of consumed vRAM Only like vSphere editions can have their vRAM entitlement pooled You may link vCenter Servers into a single vRAM pool There are two ways to expand a vRAM pool Upgrade all existing licenses
Purchase additional license(s) of the same vSphere edition
License requirements may be reduced for some customers due to

vRAM entitlement pooling
License requirements may be reduced for some customers due to

the removal of physical core and memory restrictions
vRAM consumption is capped at 96GB per VM making it very cost

effective to virtualize ALL applications including Tier 1 A typical VM running SAP, configured with 48GB vRAM, would only require
ONE vSphere Ent+ license if there were enough cores in the CPU.
Compelling upsell opportunity from Ent to Ent+

If one calculates cost per GB of vRAM (calculate the vSphere licensing cost for fully loading a
given hw configuration and divide by total amt of vRAM), Ent+ is cheaper for all hardware configurations with more than 128GB of RAM
Example
vRAM limit Licensing costs for fully loading 2CPU, 192GB of RAM server Cost per GB of RAM
Ent
64GB 3 licenses x $2,875 = $8,625 $8,625 / 192GB = $44.92 per GB of vRAM
Ent+
96GB 2 licenses x $3,495 = $6,990 $6,990 / 192GB = $36.41 per GB of vRAM
Any customer who is planning to deploy on vSphere on a server with

more than 128GB of RAM, is better off with Ent+
Price per GB of vRAM
$ 60.00 $ 55.00 $ 50.00 $ 45.00 $ 40.00 $ 35.00 $ 30.00

128 160 192 256 384 512 ENT+ @ 96GB ENT @ 64GB
GB of RAM per 2-CPU server

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vSphere 5 Extends the Benefits of Pooling from the Technical to the Business Side of IT
Simplicity Removes two physical constraints (core and
physical RAM) replacing them with a single virtual entitlement (vRAM)
Customers now have a clear path to license
vSphere on next-gen hardware configurations
Flexibility Extends the concept of resource pooling from

technology to the business of IT by allowing aggregation and sharing of vRAM entitlement across a large pool of servers
Fairness Better aligns cost with actual use and value

derived rather than hardware configurations and capacity.
Evolution without disruption Allows customers to evolve to a cloud-like "pay

for consumption" model without disrupting established purchasing, deploying and license management practices and processes
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What About VDI on vSphere?
For server virtualization
For deploying desktop virtualization only Unlimited vRAM entitlement Licensed on a total # of Powered-on desktop VMs
vSphere Ess, Ess+, Standard, Enterprise, Enterprise +
vSphere Desktop
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Introducing
The Best Platform for Cloud Infrastructures
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10
What is vSphere?
Industrys Most Complete and Robust

Virtualization Platform
vSphere Provides:
Infrastructure Services (Compute, Storage, Network) Application Services (Availability, Security, Scale,
Performance)
Management Services (Basic/Remote Management,

Patching)
What Does vSphere Solve for Customers?

Streamlines IT Operations Provides a Powerful Disaster Recovery Strategy Supports Running Mission-Critical Applications Delivers the Most Flexible Building Block for Leveraging
the Cloud
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VMware vSphere Essentials Kits for Small Business

vSphere 5 Essentials
For smaller environments Benefits Essentials Essentials +
Make better use of existing infrastructure
Save time in managing infrastructure with vCenter central management
Improve application availability with vMotion (no planned downtime) High Availability (business continuity)
Protect business data with VMware Data Recovery
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Confidential
VMware vSphere Enterprise Editions

vSphere 5 Editions
For larger environments Benefits Consolidation and Availability Convert Physical System to Virtual Machines, Leverage Live Migration (vMotion), and Enable High Availability (HA) Standard Enterprise Enterprise +
Continuous Availability Fault Tolerance (FT) for Applications
Automated Resource Management Deliver Load Balancing (DRS), Power Management (DPM), and Live Storage Migration (Storage vMotion) without Manual Intervention Simplified Operations Advanced Networking (Distributed Network Switch, I/0 Control), Advanced Storage (Storage DRS, Profile-Driven Storage) and Host Deployment/Configuration (Auto Deploy, Host Profiles) for More OPEX Savings
Confidential
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vSphere 5.0 Pricing and Packaging

NOTA IMPORTANTE: Los precios que figuran son Precios de Lista USA que deben nacionalizarse en cada pas.
4-34
vSphere and vCenter Server Purchasing Options

Essentials Kits
For smaller environments
Single size, easy to use virtualization for up to three physical server hosts (up to 2 CPUs each, 6 total) Consolidate up to 20 physical servers
Acceleration Kits
Scalable, for growing environments
Perfect for growing midsize businesses Limit one purchase per customer site
vSphere Kits
Everything you need to get started with virtualization Includes: vSphere virtualization vCenter Server for centralized management
vSphere Editions
A la carte licenses for scaling out your virtualized environment

Editions vary in features and pricing
Note: Support and Subscription (SnS) required for at least one year; Only per-incident support available with Essentials Source: vSphere Product Marketing
vSphere and vCenter Server Purchasing Options

vSphere Kits
Essentials Kits
Kits for up to 3 virtualized hosts
Essentials Kit
vCenter Essentials vSphere Essentials (6 proc. licenses)
1
Acceleration Kits
Standard AK
vCenter Standard vSphere Standard (8 proc. licenses)
All in ones kits for new customers to get started

Enterprise AK
vCenter Standard vSphere Enterprise (6 proc. licenses)
Essentials Plus Kit

vCenter Essentials vSphere Ess. Plus (6 proc. licenses)
Enterprise Plus AK
vCenter Standard vSphere Enter. Plus (6 proc. licenses)
Standard AK with management2

vCenter Standard vSphere Standard (8 proc. licenses)
Enterprise AK with management2

vCenter Standard vSphere Enterprise (6 proc. licenses) Mgmt. Pack for Enterprise AK
Enterprise Plus AK with management2

vCenter Standard vSphere Enter. Plus (6 proc. licenses) Mgmt. Pack for Enter. Plus AK
1 Limited to one per customer site 2 Available 2H 2011
Mgmt. Pack for Standard AK
vCenter Server Standard Edition
vSphere Editions
For any size environment
vSphere Standard
(purchased separately)
vSphere Enterprise vSphere Enterprise Plus
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vSphere 5 Editions Lineup

vSphere 5 Editions
New in vSphere 5.0
Price (license only) Entitlements vRAM Entitlement vCPU / VM 32GB 8 way 64GB 8 way 96GB 32 way
Standard
$995
Enterprise
$2,875
Enterprise +
$3,495
Features High Availability Data Recovery vMotion Virtual Serial Port Concentrator Hot Add vShield Zones Fault Tolerance Storage APIs for Array Integration, Multipathing Storage vMotion Distributed Resource Scheduler & Distributed Power Management Distributed Switch I/O Controls (Network and Storage) Host Profiles Auto Deploy Policy-Driven Storage Storage DRS
Server consolidation and no planned downtime
Powerful and efficient resource management
Policy-based datacenter automation
All editions include: Thin Prov isioning, Update Manager, Storage APIs f or Data Protection, Image Profile, and SLES (except Ess and Ess +)
7-37
vSphere 5 Kit Lineup Multi-CPU Bundle

Kit Feature and Scale Overview
All editions include: Thin Prov isioning, Update Manager, Storage APIs f or Data Protection, Image Profile, and SLES (except Ess and Ess +)
Essential Kits
(up to 3 hosts)
Essentials $495 6 CPUs 32GB (196GB max) 8 way Essentials + (ROBO) $4,495 ($3,495) 6 CPUs 32GB (196GB max) 8 way Standard AK $10,000 8 CPUs
Acceleration Kits
(unlimited hosts, extensible management)
Enterprise AK $17,495 6 CPUs Enterprise + AK $21,995 6 CPUs
New in vSphere 5.0

Price (license only) Includes Entitlements per CPU license vRAM Entitlement vCPU
32GB 8 way
64GB 8 way
96GB 32 way
Features Centralized Management High Availability Data Recovery vMotion Virtual Serial Port Concentrator Hot Add vShield Zones Fault Tolerance Storage APIs for Array Integration, Multipathing Storage vMotion Distributed Resource Scheduler & Distributed Power Management Distributed Switch I/O Controls (Network and Storage) Host Profiles Auto deploy Policy-Driven Storage Storage DRS
7-38
vSphere Storage Appliance Licensing and Pricing

Licensing Pricing
vSphere Storage Appliance
Shared storage capabilities, without the cost and complexity List Price $5,995
vSphere Essentials Plus w/ vSphere Storage Appliance

$4,495 $3,500 (40% off) $7,995
vSphere Storage Appliance is licensed on a

per-instance basis (like vCenter Server)
Essentials Plus vSphere Storage Appliance List Price
Each VSA instance supports up to 3 nodes At least two nodes needs to be part of a
VSA deployment
vSphere Storage Appliance available at 40% off when purchased with vSphere Essentials Plus
13
vSphere Storage Appliance Licensing and Pricing

Licensing Pricing
vSphere Storage Appliance
Shared storage capabilities, without the cost and complexity List Price $5,995
vSphere Essentials Plus for Remote Offices & Branch Offices (ROBO) w/ vSphere Storage Appliance
$3,495 $3,500 (40% off) $6,995
vSphere Storage Appliance is licensed on a

per-instance basis (like vCenter Server)
Essentials Plus (for ROBO) vSphere Storage Appliance List Price
Each VSA instance supports up to 3 nodes At least two nodes needs to be part of a
VSA deployment
vSphere Storage Appliance available at 40% off when purchased with vSphere Essentials Plus (ROBO)
Entitlement Paths for current vSphere 4.x customers

vSphere 4.x Enterprise Plus vSphere 5.0 Enterprise Plus
Enterprise
Enterprise
Advanced
Standard
Standard
Essentials Plus
Essentials Plus
Essentials
Essentials
4-41
Upgrade Paths for vSphere Editions and Kits
Enterprise
Enterprise Plus
Enterprise Plus Standard Enterprise
Essentials Plus
Any one of the Acceleration Kits Any one of the Acceleration Kits
Essentials
Essentials Plus
4-42
14
VMware vCenter Site Recovery Manager

Pricing and Packaging
4-43
SRM 5 Editions Lineup

SRM 5
Standard Price per protected virtual machine (license only) $195 Enterprise $495
Scalability Limits Maximum protected VMs 75 virtual machines

(1)
Unlimited(2)
Features Support for storage-based replication Centralized recovery plans Non-disruptive testing Automated DR failover vSphere Replication Automated failback Planned migration
New in SRM 5.0 2. Subject to the products technical scalability limits NOTA IMPORTANTE: Los precios que figuran son Precios de Lista USA que deben nacionalizarse en cada pas.
1.
Maximum of 75 VMs per site and per SRM instance
Entitlement Paths For Current SRM Customers

SRM 1 and SRM 4 SRM 5
5 licenses
SRM Processor license SRM Enterprise SRM Enterprise SRM Enterprise VM license SRM Enterprise VM license SRMlicense VM 5 Enterprise VM license VM license
SRM VM license
SRM 5 Enterprise VM license
SRM 5 Standard VM license
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15
VMware vShield
4-46
vShield 5.0 Lineup

vShield 5.0
vShield Zones Price per VM (license only List Price (license only) Included licenses Features Anti-virus performance improvement, 3rd party policy services Security groups, user defined policies, flow monitoring, hypervisor level firewall Firewall, VPN, LB, NAT, DHCP Role based access control Trusted segmentation in cloud - L2 Firewall, Overlapping IP/MAC, Visibility into orgs Sensitive data discovery Flow monitoring, Firewall, Container level policy Included w/vSphere vShield Endpoint $50 $1,250 25 VMs vShield Edge $150 $3,750 25VMs vShield App (Incl. Endpoint) $150 $3,750 25VMs vShield App with Data Security $200 $5,000 25VMs vShield Bundle $300 $7,500 25VMs
NOTA IMPORTANTE: Los precios que figuran son Precios de Lista USA que deben nacionalizarse en cada pas. New in vSphere 5.0
Entitlement Paths for Current vShield 1.0 Customers

vShield 1.0 vShield 5.0
End Point
End Point
App + End Point
App + End Point
Edge
Edge
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16
Upgrade Paths for vShield Products
No upgrade SKU to full Bundle
vShield Bundle
Edge
Edge
App + End Point + Data Security App + End Point App + End Point
App + End Point End Point End Point
4-49
VMware vCloud Director

4-50
vCloud Solution Pricing & Promotions Summary

vCloud Director
vCloud Director Pricing and Licensing Price Per VM (license only) List Price (license only) Included Licenses $150 $3,750 25 VMs vCloud Chargeback $50 $1,250 25 VMs vShield Edge $150 $3,750 25 VMs Solution Promo $250 $7,750 $6,250 25 VMs Jumpstart Promo $250 $108,000 $75,000 300 VMs + PSO
Products & Features vCloud Connector vCenter Chargeback vCloud Plug-in Library vCloud Director Engine vCloud Director User Interface vCloud Director Linked Clones vCloud Director Extensions vShield Networking Services vShield Stateful Firewalls vShield Network Isolation for N1kv vShield Edge VPN vShield Edge Load Balancer vCloud Jumpstart PSO Service
New feature in 2011 H2 Improved feature in 2011 H2
4-51
17
VMware vCenter Heartbeat 6.4

4-52
vCenter Server & vCenter Server Heartbeat Lineup

vCenter Server
Foundation Price (license only) $1,495 Standard $4,995 Price (license only)
vCenter Server Heartbeat

$9,995
Entitlements One License Protects Host Limitation up to 3 Hosts unlimited
vCenter Server and its database (can be on same or different hosts)
Features Unified management of all vSphere Hosts and virtual machines vCenter Server Appliance (vCSA) vSphere Web Client vCenter Orchestrator Linked Mode
Features Protection from application, configuration, OS and hardware related outages vSphere Client Plug-in
Protects vCenter Server 5.0 Microsoft SQL View Composer 5.0
NOTA IMPORTANTE: Los precios que figuran son Precios de Lista USA que deben nacionalizarse en cada pas. New in vCenter Server 5.0 / Heartbeat 6.4
VMware Partner Network Updates
4-54
18
There are two new Solution Competencies coming up

Q4 11
Virtualization Business Critical Applications (VBCA) Competency

VMware Products
vSphere
Site Recovery Manager /SRM
vShield Apps
vCenter Ops Advanced (vCenter + CapIQ)
Competency Goals
Enables Partners to move customers to 80% virtualized Prepares Partners for successful virtualization of business critical applications
Q1 12
vCloud Competency
VMware Products
vSphere
vCloud Director
vShield Edge
vCenter Chargeback
Competency Goals
Enables partners to deliver VMware vCloud solutions and services Drive successful transformation of customer organizations as they adopt the Cloud
4-55
4-56
Muchas gracias!
Confidential
2009 VMware Inc. All rights reserved
19

VmLIVE Q3 - VSphere 5 - Nuevo Modelo de Licenciamiento y Precios 31-08-11

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vmLIVE - Latam Vmware Quarterly Partner Briefing 3Q11

Your Cloud. Intelligent Virtual Infrastructure. Delivered Your Way

Lanzamiento de Iniciativa vCloud Nuevo modelo de licenciamiento y precios

VMware vCloud Initiative

New Licensing Model for vSphere

vSphere 5.0 Licensing Announced July 12th

 Per processor licenses with new entitlements

vRAM is the amount of memory configured to a virtual machine

 Why we are Making This Change

vRAM Entitlement Enables Cloud Computing Closely ties costs to

Non-Disruptive Change - preserves existing licensing, purchasing, budgeting

 The Bottom Line

What we Announced on July 12: The New vSphere 5 Licensing

Processor Restricted Restricted NA

We listened to customers and partners Thank you!

Previously Announced vs New vRAM entitlements

Previous vRAM entitlement

New vRAM entitlement 96 GB 64 GB 32 GB 32 GB 32 GB 32 GB

Summary of Customer and Partner Feedback

vSphere 5.0 and later Per CPU with vRAM entitlement

Restrictions by vSphere edition

Unlimited Entitlement by vSphere edition

Not available Purchase in advance of use High Watermark Not applicable

vSphere 5.0 and later Per CPU with vRAM entitlement

No Change Preserves IT budgeting processes and partners sales motions

Restrictions by vSphere editions

Restrictions by vSphere edition

Frees HW Choice Customers can plan investments for new HW technologies

Calculate vRAM based on 12 month average vs high water mark

 Calculating a 12-month average of vRAM configured to all

850 800 750 700 650 600 550 500

vSphere 5.0 Monster VMs

 4x size of previous vSphere versions  Run even the largest applications in

Welcome Home, Massive Databases

One massive database with 2 billion transaction per day.

.fits in a single VM with 32-vCPU, 1 TB RAM

No VM Requires More than 1 vSphere Enterprise Plus License

vSphere cost for 1TB VM

New Licensing Model Applies to vSphere 5 ONLY!

Not Applicable for ELA Customers

License Fulfillment New and Improved Portal

 vSphere 5.0 licenses will be automatically pushed to customers via the

 Customers with active SnS contracts will be able to upgrade to vSphere

 When vSphere 5.0 is released, customers will only be able to purchase

License Upgrade Process Pull Functionality

vRAM entitlement Frequently Asked Questions

How Many vSphere Licenses Do I Need?

Summary Hosts CPUs 2 4 4

How Much vRAM Do I Get with My vSphere Licenses?

What is the vRAM pool?

vRAM Pool (256 GB) 64GB 64GB 64GB

VMware vCenter Server vSphere Ent vSphere Ent

vSphere Licenses Pooled vRAM (GB)

How Many VMs Can I Run with My vRAM pool?

VMware vCenter Server vSphere Ent vSphere Ent

vSphere Licenses Pooled vRAM (GB) Consumed vRAM (GB)

How Many VMs Can I Power-on a Host?

VMs Consumed vRAM (GB) vRam Pool (GB)

 License requirements may be reduced for some customers due to

 License requirements may be reduced for some customers due to

 vRAM consumption is capped at 96GB per VM making it very cost

Compelling upsell opportunity from Ent to Ent+

 Any customer who is planning to deploy on vSphere on a server with

$ 60.00 $ 55.00 $ 50.00 $ 45.00 $ 40.00 $ 35.00 $ 30.00

Per processor licenses with new entitlements

Why we are Making This Change

The Bottom Line

Calculating a 12-month average of vRAM configured to all

4x size of previous vSphere versions Run even the largest applications in

vSphere 5.0 licenses will be automatically pushed to customers via the

Customers with active SnS contracts will be able to upgrade to vSphere

When vSphere 5.0 is released, customers will only be able to purchase

License requirements may be reduced for some customers due to

License requirements may be reduced for some customers due to

vRAM consumption is capped at 96GB per VM making it very cost

Any customer who is planning to deploy on vSphere on a server with

Customers now have a clear path to license

Flexibility Extends the concept of resource pooling from

Fairness Better aligns cost with actual use and value

Evolution without disruption Allows customers to evolve to a cloud-like "pay

Industrys Most Complete and Robust

Management Services (Basic/Remote Management,

What Does vSphere Solve for Customers?

vSphere Storage Appliance is licensed on a

vSphere Storage Appliance is licensed on a