Effectiveness of Human Resources policies on employees satisfaction of Etude House

Members: Windy Jessica Lyn Candy Lecturer: Mr. Jubred Penano

I. Introduction
1.

Cosmetics

Cosmetics are mixtures of some surfactants, oils and other ingredients. They are required to be effective, long-lasting, stable and last not least safe to human use. Cosmetic products are important with an essential role in everyone's life: apart from "traditional" cosmetic products, such as make-up and perfumes, it also includes products for personal hygiene, for example tooth-care products, shampoos and soaps

I. Introduction
2. Cosmetics industry in Vietnam High economic growth rate and fast increasing living standard, Vietnam is a popular destination for the cosmetics industry. A Nielsen survey conducted in 2008 indicates that in recent years, Vietnams cosmetic market has maintained strong growth, at about 16% per year. The demand for makeup is not only coming from women, men are also a key market segment for the cosmetic industry

I. Introduction
3. Etude house - 25th April, 2009, Etude Cosmetic Co.,Ltd. Vietnam officially opened the first Etude House cosmetics shop in Vietnam in 10 district, HCM city.
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"Bring out the youthful features and hidden beauty and allure of Asian women".

I. Introduction
4. Problem statement

A study in the effectiveness of Etude Houses human resources policies to employees.  Working environment (Noise, Lighting, etc.)  Management (Interpersonal relationships, Teambuilding etc.)  Training course (Training, Experience, etc.)  Motivation (Creativity, promotion etc.)  Dealing with workload (Planning, Delegation, etc.)

I. Introduction


Research Objectives

    

To find out the nature of Etude House Demonstrate internally human resources requirements of diversity, ethics and training. Assess effectiveness on HR policies of Etude House. Identify and analyze the problems, limitations and weaknesses. Understand what employees expect from company

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Significant of study
For Etude house: From analysis, some changes in policies should be provided in order to improve quality of HR policies and satisfy employees. For the manager and employees: help them to get the better working conditions from Etude House.

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 Significant
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of study

For the customers: the customers will receive immediate response, are treated politely, friendly, respectfully, etc and have better service from Etude House. For the business student: the study allows students to have practical knowledge about one of important factors in management managing Human Resources policies.

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5. Research question/hypotheses

Respondents profile  Gender  Age  Income  Time had worked for organization Factors affect level of employees satisfaction  Working environment  Training courses  Management  Motivation  Workload

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Conceptual framework

I. Introduction


Conceptual framework

I. Introduction
6. Action plan
    

Identify, choose a cosmetics company and topic as well for research project assignment Prepare request letter for asking permission from chosen company and get seal Collecting information, data, etc about chosen organization Start delegating tasks for all members Review and continue doing assignment after every group meeting

I. Introduction
7. Research limitations
    

Can not provide deeper analysis Lack of full and clear information of chosen organization Can not find previous researches to use as references Comparative data Questionnaires can not provide enough information or be used as dividends about actual policies Performances could not achieve expectations because of workload

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8. Research ethics


  

 

Ethics contains punctuality, honestly, polite, formal, major answers, voluntary participation, informed consent and privacy Well-prepared surveys All information, data and sources are legal and have references description Researchers are not allowed to do anything affect to results of survey and have responsibility to explain clearly about surveys purpose for respondents as well Can not force people to participate the survey All information about respondent are privacy and must be kept in secret

II. Literature Review

1. Topic: A study in the effectiveness of Etude Houses human resources policies to employees

II. Literature Review

2. Area Human Resource department The department or support systems responsible for personnel sourcing and hiring, applicant tracking, skills development and tracking, benefits administration and compliance with associated government regulations.

II. Literature Review

3. Working environment

II. Literature Review

4. Management
An effective manager pays attention to many facets of management, leadership and learning within organizations. The most important issue in management success is being a person that others want to follow. Every action you take during your career in an organization helps determine whether people will one day want to follow you.

II. Literature Review

5. Training course

II. Literature Review

6. Motivation

II. Literature Review

7. Workload

II. Literature Review

8. Definition of specific terms  Lotion  Toner  Surfactant  Sunblock

III. Research Methodology

1. Research design  20 questions  Quantitative research  Qualitative research

Research Methodology
2. Participants/ respondents
         

100 employees of Etude House - 316 B Tri u street, Hai B Tr ng district, H N i : 12 respondents - 44 Hng Mnh street, Hon Ki m district, H N i : 8 respondents - 47 Cha Lng streets, ng a district, H N i; 12 respondents ng a district, H N i; 15 respondents

- Parkson VietTower Centre,Thi H Street,

- 95B Th Nhu m street, Hon Ki m district, H N i, 10 respondents - showroom Land Mark, KangNam Building, C u Gi y, M - 103K10B Bach Khoa, Hai Ba Trung District. 8 respondents - Nguyen Trai, Thanh Xuan, Hanoi 12 respondents - 18 Le Thanh Nghi, Hanoi, 8 respondents nh, T Lim 15 respondents

III. Research Methodology

3. Research Instrument The researcher must make major decisions when constructing Likert type of scales. The number of scale categories to use. Balanced versus unbalanced scale. Odd or even number of categories. Forced versus non-forced choice

    

III. Research Methodology



5 parts: The first part is about information of respondents, including gender, length of working at Etude House and income . The second part is the respondents satisfaction about their job overall, the quality of training and development, their direct supervisor, and the working environment, along with the professionalism when cooperating with their manager and colleagues

III. Research Methodology



The next part is their opinions on training course and support provided by Etude House, as well as their agreement on the supervisors response to them. The fourth part is the respondents evaluation on the quality of training course, team spirit, security and suitability of the working environment. In the final part, the respondents will reveal the frequency of training course provided for them by Etude House

III. Research Methodology

4. Data Gathering Procedure
2 broad categories of data in the research: Primary data and Secondary data.  Primary data is the specific information collected by the person who is doing the research. It can be obtained through clinical trials, case studies, true experiments and randomized controlled studies. The method we choose for obtaining primary data is Questionnaire. There are 20 questions for the questionnaire which includes different sections such as demographics (gender, age, monthly income, etc.) or some problems relate to Etude Houses satisfaction about management, training course, working environment etc.

III. Research Methodology

Secondary data are data initially collected by other people for their purposes or yourself for another purpose, but which are also relevant to your research. (BPP Professional Education 2004, P. 18) The secondary data of our research will be collected through the answer from employees who do the surveys. Through the answer from the survey, we can answer some hypothesis and formula data analysis to identify the relationship between employees satisfaction and problems at work.

5. Methods of Data Analysis

Data to be analyzed Employees profile: 1.Age 2.Gender 3.Income level 4. Civil status 5. Working time Statistical Test Frequency distribution P = percentage f = frequency n = number of respondents Show the number of observations falling into each of several ranges Correlation coefficient x,y: two variables n: number of pairs of data used Use to determine the degree to which participant and their satisfaction are associated r= Formula

Is there a relationship between motivation and employees satisfaction?

Employees satisfaction in general and in term of: Training course (quality of training, suitability of training, enjoyable and helpful training, range of training) Management (direct supervisor, support from supervisor: cares, responding to employees issues, create develop plan) Working environment (professionalism of colleague, team spirit, security) Motivation
Dealing

Frequency distribution P = percentage f = frequency n = number of respondents Show the number of observations falling into each of several ranges f1 f 2  f 3  f 4  f 5 X= n f: frequency f1: strongly disagree/ very unsatisfied; f2: disagree/unsatisfied; f3: neutral; f4: agree/satisfied; f5: strongly agree/very satisfied Represents the typical value respondents choose.

The arithmetic mean

with work load

Thank you!